Global Brand Director – Rare Tumor Therapeutics

EMD Serono, Inc.; Boston (MA); Hybrid; USD 187,000 - 280,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Retirement contributions

Perquisites

Job summary

EMD Serono, Inc. is seeking a Global Marketing Director – NF1-PN to shape and execute the global brand strategy for a Rare Tumor therapy.

You will lead cross-functional teams to translate complex clinical insights into credible brand narratives for healthcare professionals and stakeholders worldwide, across international markets. You will partner with the Global Brand Lead and others to drive launch and lifecycle performance, interact with regulatory, access, and medical teams, and manage

Qualifications

• 10+ years of commercial experience in pharmaceutical/biotech industry.
• At least 5 years of global or local oncology marketing experience; rare disease is a plus.

Responsibilities

• Develop and evolve the global brand strategy, including positioning and messaging.
• Translate strategy into actionable toolkits for regional/local execution.
• Lead global congress strategy and provide guidance to regional planning.
• Build deep scientific understanding of disease area and competitive landscape.
• Collaborate with Medical Affairs, Market Access, HEOR, Regulatory, and Commercial Operations.

Skills

Global brand leadership

Brand strategy

Stakeholder management

Cross-functional leadership

Communication

Education

Bachelor’s degree

MBA

Job description

EMD Serono, Inc. is seeking a Global Marketing Director – NF1-PN to shape and execute the global brand strategy for a Rare Tumor therapy.

You will lead cross-functional teams to translate complex clinical insights into credible brand narratives for healthcare professionals and stakeholders worldwide, across international markets. You will partner with the Global Brand Lead and others to drive launch and lifecycle performance, interact with regulatory, access, and medical teams, and manage