Global Audience Growth Director

Condé Nast; New York (NY); On-site; USD 145,000 - 165,000; Full time

Job summary

Condé Nast's GQ is seeking a Director of Global Audience Strategy to guide audience growth across US and international markets. You will report to the Global Director of Content Strategy and translate analytics into editorial and monetization initiatives, including subscriptions and brand extensions.

The role requires 8+ years in digital media leadership, strong executive presence, and a track record delivering cross-functional guidance to editorial, video, product, and revenue teams.

Qualifications

• 8+ years of progressive leadership in digital media, publishing, or entertainment with editorial strategy and audience strategy.
• Global multi-market experience and ability to adapt US-tested strategies internationally.
• Executive communication skills to synthesize data for senior leaders and stakeholders.

Responsibilities

• Serve as the primary audience strategist to GQ’s global editor-in-chief and executive leadership, delivering performance briefings and revenue-impact models.
• Architect and oversee an experimental framework in the US to test audience acquisition and monetization strategies.
• Implement unified analytics reporting, modeling revenue and traffic to hit goals, and provide insights to editorial and video leadership.
• Collaborate with international GQ market leads to address market shifts and deploy best practices across regions.
• Present high-level audience development strategies for growth on newsletters, social media, video and audio platforms, and messaging apps.
• Guide editorial, social, video, and creative leadership with trainings and market insights to future-proof the brand.

Skills

Strategic media leadership

Global perspective

Executive presence & communication

Direct business model expertise

Video & audio platform mastery

Advanced analytics & SQL

Tools

Excel

Snowplow

SQL

Job description

Condé Nast's GQ is seeking a Director of Global Audience Strategy to guide audience growth across US and international markets. You will report to the Global Director of Content Strategy and translate analytics into editorial and monetization initiatives, including subscriptions and brand extensions.

The role requires 8+ years in digital media leadership, strong executive presence, and a track record delivering cross-functional guidance to editorial, video, product, and revenue teams.