Senior VP, Global Content Growth & Performance

TAPP Film; United States; On-site; USD 300,000 - 325,000; Full time

Job summary

Condé Nast in New York is seeking a Senior Vice President, Content Performance & Growth to shape how we grow audiences and maximize the value of our content across brands, platforms, and markets. You will bridge Editorial, Product, Marketing, Advertising, Commerce, and other functions to drive audience priorities and align with our global and US strategy.

The ideal candidate is a strategic leader and hands-on executive who translates data and insights into actionable growth plans, with a passion

Qualifications

• Significant leadership experience in content, audience development, digital media, publishing, entertainment, or a related field.
• Strong understanding of how content, audiences, platforms, product, and revenue come together to drive business growth.
• Track record of using data and insights to improve content performance and audience growth.
• Excellent proactive storytelling skills, especially to very senior stakeholders.
• Experience leading complex, cross-functional initiatives and influencing senior stakeholders.
• Global perspective with balance between scale and local relevance.

Responsibilities

• Drive audience growth by developing strategies and best practices to reach and grow target audiences across O&O, SEO/GEO, newsletters, video, social, and other platforms.
• Connect content and business goals by partnering with Advertising, Consumer, Commerce, Finance, Product, and Content leaders to understand audience and content impact on the broader business.
• Deepen understanding of audiences across brands, platforms, and markets, translating data into clear strategies, priorities, and KPIs.
• Improve content performance by identifying creative and distribution practices that increase reach and engagement, focusing on video and emerging opportunities.
• Maximize the value of content globally by sharing, adapting, and distributing content across markets while keeping it local.
• Advise on strategic decisions with audience and business perspectives, including paywalls, distribution, and content investment.
• Foster a culture of experimentation by testing ideas quickly and scaling those with meaningful impact.
• Translate performance insights into actionable guidance for leaders across the organization, including legal/compliance considerations.
• Create alignment across teams by uniting stakeholders and establishing shared goals, metrics, and ways of working.
• Lead global Audience Strategy and Planning & Practices teams, overseeing Audience Strategy & Analytics, SEO, Creative Optimization, Newsletter Operations, Content Planning, and Translation & Adaptation.

Skills

Leadership experience

Audience growth

Data-driven storytelling

Cross-functional leadership

Executive presence

Strategic thinking

Stakeholder management

Job description

Condé Nast in New York is seeking a Senior Vice President, Content Performance & Growth to shape how we grow audiences and maximize the value of our content across brands, platforms, and markets. You will bridge Editorial, Product, Marketing, Advertising, Commerce, and other functions to drive audience priorities and align with our global and US strategy.

The ideal candidate is a strategic leader and hands-on executive who translates data and insights into actionable growth plans, with a passion