Global ASO Specialist - Remote, Growth & Localization

Mint Group; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Remote work

Flexible hours

English speaking club

Growth opportunities

Job summary

Mint Group is seeking an experienced ASO Specialist to manage and scale app store optimization across multiple applications and GEOs. If you understand app store algorithms, drive organic growth, and turn data into improvements in visibility, rankings, and installs—this could be your next opportunity.

Join Mint Group to lead ASO efforts, optimize keyword rankings, conduct competitor analysis, and collaborate with design and development teams.

Qualifications

• 2+ years of ASO experience in iGaming.
• Proven track record of growing organic traffic or top rankings in competitive GEOs.
• Deep understanding of Google Play and App Store algorithms and review policies.
• Hands-on experience with keyword research, competitor analysis, and performance tracking.
• Experience with A/B testing and data-driven optimization.
• Experience localizing app store listings for multiple markets.
• Strong analytical skills to interpret performance data and identify growth opportunities.
• Ability to independently manage multiple applications and GEOs.

Responsibilities

• Own the full ASO cycle for Google Play and App Store apps, from launch to scaling.
• Monitor and improve keyword rankings, visibility, and conversions.
• Conduct competitor research across target GEOs and analyze top apps’ strategies.
• Develop and implement ASO strategies for different apps and markets.
• Prepare briefs and specs for designers to optimize creatives.
• Coordinate with developers on app store updates affecting ASO.
• Plan, launch, and analyze A/B tests to improve listing conversions.
• Monitor ASO performance and adjust strategies based on data.
• Manage localization of listings for different GEOs to suit local audiences.
• Work remotely with flexible hours and contribute to a collaborative culture.

Skills

ASO

Organic growth

App store algorithms

Keyword research

Competitor analysis

A/B testing

Localization for GEOs

Data analysis

Multi-app management

Tools

ASO tools

Job description

Mint Group is seeking an experienced ASO Specialist to manage and scale app store optimization across multiple applications and GEOs. If you understand app store algorithms, drive organic growth, and turn data into improvements in visibility, rankings, and installs—this could be your next opportunity.

Join Mint Group to lead ASO efforts, optimize keyword rankings, conduct competitor analysis, and collaborate with design and development teams.