General Manager

We Care Senior Care, Inc.

Rainbow City (AL)

On-site

USD 90,000 - 120,000

Full time

20 hours ago

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Benefits offered by this job

Flexible Schedule

Health Insurance

Dental Insurance

Vision Insurance

Paid Time Off

401(k) Match

Orientation Training

Career Growth

Mileage Reimbursement

Employee Assistance Program

24/7 Support

Care Pro Café & company events

Job summary

We Care Senior Care, Inc. is seeking a results-driven General Manager to lead our Gasden-area operations and serve multiple territories.

You will own the full scope of the business, drive community presence, build a high-performing team, and elevate operational systems to deliver exceptional care services daily. The role emphasizes ownership mindset, growth, and compliance with company standards; strong leadership and strategic planning are essential for success in a fast-paced home-care

Qualifications

Bachelor’s degree or equivalent experience in a related field.
Experience with multi-territory operations and P&L responsibility.
Proven sales-minded leadership and strong relationship-building.
Excellent communication and interpersonal skills.
Ability to thrive in a fast-paced, growth-focused environment.

Responsibilities

Manage day-to-day operations from a centralized office.
Lead location performance across culture, revenue, profitability, and staffing.
Oversee services across territories with focus on growth and efficiency.
Drive top-line sales and profitability goals.
Own Full P&L responsibility to maximize revenue.
Recruit, train, and retain administrative staff.
Foster staff retention through recognition and relationships.
Monitor KPIs and implement process improvements.
Build community relationships and referral networks.
Maintain a positive, values-driven workplace culture.
Lead weekly team meetings and monthly 1:1s with direct reports.
Collaborate with senior leadership on strategic initiatives.
Ensure compliance with policies and ethics.

Skills

P&L management

Sales leadership

Relationship building

Strategic planning

Team leadership

Fast-paced work

Interpersonal skills

Communication

Urgency mindset

Education

Bachelor’s degree in business, healthcare administration, or related field

Tools

Microsoft Office

CRM software

Job description

About Us

Join We Care Senior Care, a proud Home Instead franchise, where our mission is to help seniors remain safe and cared for in their homes.

About Us

Join We Care Senior Care, a proud Home Instead franchise, where our mission is to help seniors remain safe and cared for in their homes.

At the heart of our culture is our core value:

Love (v.)
, defined as: Patience, Kindness, Humility, Selflessness, Respectfulness, Forgiveness, Honesty, and Commitment. We seek individuals who lead with love in all they do.

About the Role

Our office serves multiple high-opportunity territories, and we’re looking for a strong, people-first General Manager to guide our next stage of growth. This pivotal leadership role calls for a true ownership mentality and a growth mindset. You’ll oversee the full scope of the business—drive community presence and business development, expand revenue and profitability, build and inspire a high-performing team, strengthen staffing and retention, and elevate operational systems and standards so our Care Professionals and clients receive the best experience possible every day.

Compensation

Total compensation package is around $100,000+, including base salary and performance-based bonuses.

Benefits

Flexible Schedule
Health, Dental & Vision Insurance
Paid Time Off
401(k) with Company Match
Paid Orientation & Ongoing Training
Career Growth Opportunities
Mileage Reimbursement
Employee Assistance Program & Corporate Chaplain
24/7 Support from Our Caring Office Team
Employee Perks & Appreciation Events (Care Pro Café, company picnic, seasonal activities

Key Responsibilities

Manage day-to-day business operations from a centralized office.
Lead all aspects of location performance including culture, revenue, profitability, expenditures, and staffing.
Oversee services delivered across multiple territories focusing on growth and operational efficiency.
Drive top-line sales and Owner’s Discretionary Profit, achieving monthly and annual growth goals.
Full P&L responsibility to maximize revenue and profitability.
Recruit, train, and retain a high-performing administrative team.
Foster Care Professional retention through relationship-building and recognition.
Monitor key performance indicators, conduct audits, and implement process improvements.
Build and maintain strong community relationships and referral networks.
Promote a positive, values-driven workplace culture focused on team engagement and retention.
Conduct weekly team meetings and monthly one-on-ones with direct reports.
Collaborate with senior leadership to execute strategic initiatives.
Ensure compliance with company policies and ethical standards.

Qualifications

Bachelor’s degree in business, healthcare administration, or related field (or equivalent experience).
5+ years of business management experience with P&L responsibility.
Proven sales-minded leader with strong relationship-building and strategic planning skills.
Demonstrated success managing multi-territory operations and leading teams.
Ability to thrive in a fast-paced environment with a strong sense of urgency and a “can do” mindset.
Excellent interpersonal and communication skills.
Proficiency in Microsoft Office (Word, Excel); CRM or scheduling software experience preferred.
Commitment to fostering a culture of respect, integrity, and excellence.

Why Join

Lead a growing home care business with a supportive leadership team.
Competitive compensation packages include health benefits, 401(k) match, life insurance, and other perks.
Work in an environment that values ownership, growth, and collaboration.

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