Gastroenterology Consumer Marketing Leader

AbbVie

California (MO)

On-site

USD 180,000 - 280,000

Full time

14 days+

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Benefits offered by this job

Paid time off

Medical/dental/vision insurance

401(k)

Job summary

AbbVie seeks a seasoned Gastroenterology Consumer Marketing Director to lead the US consumer strategy for the Crohn’s and ulcerative colitis portfolio, spanning SKYRIZI and RINVOQ. You will translate insights into integrated brand strategies, activate plans, and drive measurable business outcomes in a highly matrixed environment.

You will build and lead a high-performing team, partner with IBT and enterprise capabilities, and ensure consumer plans are insight-driven, compliant, and financially

Qualifications

15+ years of marketing experience in healthcare/pharma
10+ years in healthcare/pharma marketing roles
5+ years of people leadership in a matrixed environment
Proven ability to develop persuasive senior-level presentations and influence decisions

Responsibilities

Lead US consumer strategy for Gastro portfolio across SKYRIZI and RINVOQ brands.
Own integrated marketing plan, budget, and performance KPIs across channels.
Collaborate with Global/US teams, agencies, and internal partners to deliver high-impact campaigns.
Ensure compliance with MLRO/Veeva requirements and reflect approved scientific evidence.

Skills

Strategic thinking

Executive leadership

Cross-functional collaboration

Brand planning

Analytics & insights

Education

Bachelor's degree in Marketing/Business

MBA preferred

Tools

Veeva

Job description

You will build and lead a high-performing team, partner with IBT and enterprise capabilities, and ensure consumer plans are insight-driven, compliant, and financially

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