GA Partnerships Lead: Scale & Optimize Channel Ops

Thatch; United States; On-site; USD 120,000 - 160,000; Full time

Job summary

Thatch is seeking an experienced General Agency Partnerships Lead to own the GA channel's operational success in the United States. You will build relationships with national and regional GAs, develop scalable processes, and ensure partners have an exceptional experience working with Thatch.

Collaborating with Sales, Operations, Product, Finance, and Customer Success, you will implement SOPs, monitor performance, drive cross-functional initiatives, and accelerate the GA program's growth while

Qualifications

• 5+ years of experience in partner operations, channel management, or relationship management in employee benefits, insurance, or HR tech.
• Strong ability to build scalable processes and lead cross-functional initiatives.
• Excellent organizational and project management skills in fast-growing environments.
• Experience developing SOPs, process docs, and partner enablement materials.
• Proven relationship management with brokers, General Agencies, carriers, or strategic partners.

Responsibilities

• Serve as primary relationship manager for Thatch's GA partners and act as main contact for strategic initiatives.
• Lead cross-functional projects to support GA growth and operational excellence.
• Build, document, and improve scalable SOPs for onboarding, partner management, referral tracking, and commission administration.
• Develop operational processes that create consistency and efficiency for internal teams and GA partners.
• Coordinate across Sales, Customer Success, Finance, Legal, Product, and Operations to drive initiatives from concept to execution.
• Manage partner onboarding and integration into Thatch's systems and workflows.
• Monitor partner performance and identify opportunities to strengthen engagement and program effectiveness.
• Create training materials and playbooks to enable GA program scaling.
• Set timelines, manage deliverables, and communicate progress to stakeholders.
• Represent partner feedback to influence product, operations, and go-to-market improvements.

Skills

Partnership operations

Channel management

Project management

Relationship management

Cross-functional collaboration

Tools

CRM systems

Project management tools

Job description

Thatch is seeking an experienced General Agency Partnerships Lead to own the GA channel's operational success in the United States. You will build relationships with national and regional GAs, develop scalable processes, and ensure partners have an exceptional experience working with Thatch.

Collaborating with Sales, Operations, Product, Finance, and Customer Success, you will implement SOPs, monitor performance, drive cross-functional initiatives, and accelerate the GA program's growth while