Front Desk Lead

Crunch, LLC; Huntington Beach (CA); Hybrid; USD 25,000 - 28,000; Full time

Benefits offered by this job

Free Membership

Employee Discounts and Bonus/Commision

Paid Time Off and Holidays

Health Benefits for Full-Time

Job summary

Crunch Fitness in Huntington Beach is seeking a Front Desk Lead who can drive sales, lead the front desk, and keep the club buzzing with energy. You’ll be the face of the member experience and a key player in memberships, personal training sales, and events.

You’ll train and mentor MSRs, hit PT and retail goals, and ensure flawless front-desk operations while delivering exceptional customer service daily.

Qualifications

• Experience leading front-desk or customer-facing teams.
• Proven sales success in memberships or personal training.
• Strong communication and leadership abilities.

Responsibilities

• Lead the front desk, drive sales, and elevate Crunch vibe.
• Be first-up for tours, phone inquiries, and VIP registrations.
• Manage Engage platform (Daily Activity Report + DLM log).
• Contact expiring prepaid members with renewal offers.
• Crush PT sales goals and support the PT team.
• Promote events and retail products.
• Update club website and social media to drive engagement.
• Review membership pricing daily across systems.

Skills

Front desk

Sales leadership

Customer service

Team leadership

Communication

Tools

Engage platform

Job description

Level Up Your Leadership Drive Sales Own the Front Desk Experience

Crunch Fitness is looking for a Front Desk Lead (FDL) — a high‑energy, sales‑driven, people‑loving leader who keeps the club buzzing and the front desk running like a well‑oiled machine. When management isn’t on site, you’re the one holding it down. You’re the face of the club, the heartbeat of the member experience, and a key player in our membership and personal training sales team.

If you thrive in fast‑paced environments, love helping people, and want to grow your fitness career, this is your next step.

What You’ll Do

You’re not just checking people in — you’re leading the front desk, driving sales, and elevating the Crunch vibe.

You will:

• Be first‑up for tours, phone inquiries, and VIP guest registrations
• Manage the Engage platform (Daily Activity Report + DLM call log)
• Contact expiring prepaid members with renewal offers
• Crush PT sales goals — selling PT, booking Kickoffs, and supporting the PT team
• Promote special events and retail products
• Manage club website + social media updates to drive engagement
• Review membership pricing daily for accuracy across ABC Ignite, Engage Pro, and Crunch.com

You’re the front‑line sales engine of the club.

Leadership & Staff Development

You will:

• Assist with new membership sales training for MSRs
• Help set sales goals for the MSR team
• Participate in MSR interviews
• Cover opening and closing shifts when needed
• Model professionalism, energy, and Crunch culture every shift

You’re the go‑to leader when the GM, AGM, or PTM isn’t on deck.

Compensation

Base Rate: $18–$20/hr Monthly Bonus Opportunity: Up to $250, based on hitting:

• KO Goal
• Average Dues Goal
• Referral Goal
• Retail Goal
• NMR Goal

This role rewards hustle, consistency, and leadership.

Schedule

FDLs work 5 shifts per week, typically: Sunday through Thursday

This role is perfect for someone who wants steady hours, leadership responsibility, and career growth.

Who You Are

• A master of the MSR role
• A natural leader with strong communication skills
• A team player who loves helping others grow
• Someone who thrives in a fast‑paced, member‑focused environment

If you love connecting with people, hitting goals, and being the person everyone can count on — you’ll shine here.

Why This Role Matters

The Front Desk Lead is the glue that holds the club together. You set the tone, drive the energy, support the team, and make sure every member feels the Crunch difference the moment they walk in.

This is your chance to learn, grow, and make an impact every single day.

Why should we choose you over the other qualified candidates? *

If you could describe your personality in only 3 words, what would they be? *

What is your availability to work each week? *

Referral code from a current employee If no code provided, add their name instead.

Crunch offers free membership and other gym perks at over 300 locations, career advancement opportunities, comprehensive benefits for eligible employees, as well as bonus and commission pay.

• Free Membership
• Employee Discounts and Bonus/Commission Opportunities
• Paid Time Off and Holidays
• Health Benefits for Full-Time Employees

“Crunch is known as your Crunch Family. I have been fully supported and encouraged to be the best I can. The Crunch philosophy describes it best, 'encourage, empower and entertain.'”