Freelance Marketing Analytics Consultant for Growth

Right Side Up; United States; On-site; USD 83,000 - 165,000; Full time

Job summary

Right Side Up is seeking freelance Marketing Analytics Consultants to support multiple clients with data-driven insights. You will design analytics frameworks, set up tracking systems, and develop attribution models across marketing channels to drive measurable growth.

This role offers project-based engagements with flexible hours and collaboration across marketing, product, and data teams. Ideal candidates bring a strong foundation in marketing analytics, experience with GA4, AppsFlyer,

Qualifications

• Strong foundation in marketing analytics and performance measurement.
• Experience with analytics and attribution tools (GA4, AppsFlyer, Mixpanel, Amplitude, Segment).
• Ability to build dashboards (Looker/Tableau) and translate data into actions.

Responsibilities

• Design and implement marketing analytics frameworks to measure performance across channels.
• Set up and manage tracking systems (GA4, AppsFlyer, Segment, Mixpanel).
• Build and maintain dashboards and reporting to monitor KPIs and campaign performance.
• Analyze data across paid, organic, lifecycle, and product channels to identify insights and opportunities.
• Develop and refine attribution models to understand channel impact.
• Support MMM and other advanced measurement approaches.
• Partner with marketing, product, and data teams to ensure data accuracy and alignment.
• Translate data into clear recommendations for stakeholders.

Skills

Marketing analytics

Data storytelling

Cross-functional collaboration

Tools

GA4

AppsFlyer

Mixpanel

Amplitude

Segment

Looker

Tableau

Job description

Right Side Up is seeking freelance Marketing Analytics Consultants to support multiple clients with data-driven insights. You will design analytics frameworks, set up tracking systems, and develop attribution models across marketing channels to drive measurable growth.

This role offers project-based engagements with flexible hours and collaboration across marketing, product, and data teams. Ideal candidates bring a strong foundation in marketing analytics, experience with GA4, AppsFlyer,