Freelance Digital Program Manager - Website & CMS

Wpp Group

Atlanta (GA)

On-site

USD 96,000 - 117,000

Full time

14 days+
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Job summary

VML is seeking a Freelance Program Manager to lead North American website redesigns and content initiatives, coordinating cross-functional teams across creative, development, content strategy, SEO, and marketing.

You will own roadmaps, budgets, and schedules, drive CMS migrations, and ensure high-quality, SEO-optimized content while mentoring junior staff. The role demands strong SDLC knowledge, agency experience, and proactive problem-solving.

Qualifications

  • Significant experience managing large website development projects.
  • Experience with CMS migrations and content workflows.
  • Strong understanding of SEO and content strategy.
  • Excellent stakeholder management and communication.
  • Ability to translate business goals into website/content plans.
  • Available for immediate start on a freelance basis.

Responsibilities

  • Lead and manage campaign launches, digital development, and content initiatives.
  • Own project roadmaps, budgets, and resource allocation.
  • Focus on North American Website Redesigns for the Digital E-Commerce sector.
  • Define project scope, objectives, and deliverables, breaking down complex projects into manageable tasks and sprints.
  • Mentor junior team members and ensure QA throughout the lifecycle.

Skills

Strategic thinker
Excellent communicator
Highly organized
Proactive and results-driven
Project management expert
Tech-savvy
SDLC knowledge

Tools

CMS platforms
HTML/CSS/JavaScript
Asana
Trello
Monday.com
Google Analytics

Job description

VML is seeking a Freelance Program Manager to lead North American website redesigns and content initiatives, coordinating cross-functional teams across creative, development, content strategy, SEO, and marketing.

You will own roadmaps, budgets, and schedules, drive CMS migrations, and ensure high-quality, SEO-optimized content while mentoring junior staff. The role demands strong SDLC knowledge, agency experience, and proactive problem-solving.

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