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Franchise Sidekick is seeking a Franchise Specialist to be the first touchpoint for individuals exploring franchise ownership. This full-time W2 role is remote or hybrid from Omaha, with base salary and commissions and a wide income range based on performance.
You will conduct discovery calls, qualify leads, and help clients feel confident and supported as they move toward an Advisor Call. The role emphasizes empathy, active listening, and structured processes in a fast-paced, high-volume
At Franchise Sidekick, we help people live life on their terms through business ownership, and we’ve helped place over 10,000 franchises along the way. We’re a franchise advisory company on a mission to make the franchise buying process easier, smarter, and less risky. We do this by combining decades of experience, smart technology, and a people‑first approach to guide aspiring entrepreneurs toward franchise opportunities that truly fit their goals, lifestyle, and investment level.
We’re a growth‑phase company driven by purpose, grounded in values, and fueled by the idea that work should feel both meaningful and collaborative. Our team is built on trust, transparency, and genuine support where people show up with passion, share ideas openly, and celebrate wins together. Every Sidekick plays a role in helping clients discover the freedom and fulfillment that can come from owning a business. And we have a lot of fun while we do it.
As a Franchise Specialist, you’ll serve as the very first touchpoint for individuals exploring franchise ownership. The quality of this first conversation sets the tone for their entire Sidekick experience. Your role is structured, consultative, and highly relational. You’ll guide leads through 10–15 minute introductory conversations that uncover their goals, motivations, financial readiness, and expectations while helping them feel confident, supported, and clear on next steps.
This is not a closing role. It’s a professional guidance role rooted in active listening, emotional intelligence, and the ability to lead someone through an important decision‑making process with calm confidence.
You’ll ensure clients are qualified for the Sidekick process, normalize financial conversations, handle early questions or objections with empathy, and ultimately schedule them for an Advisor Call – the next step in their journey.
Job Title: Franchise Specialist
Job Type: Full‑Time W2 Employee
Reports To: Senior Specialist
Department Head: Chief Growth Officer
Location: Remote or Hybrid Work at Omaha Headquarters
Compensation: $47,500 Base Salary plus call and deal commission and incentives. Expected annual income is $70,000 to $120,000+ depending on sales performance.
Your day is a blend of conversation, structure, and rhythm, rooted in the discipline of showing up with consistent energy and focus. You’ll begin by reviewing inbound leads, planning outreach, and preparing for a series of 10–15 minute consultative calls. Throughout the day, you uncover what matters most to leads—business goals, fears, motivations, timeline, and financial capacity—normalize financial discussions, handle objections with calm confidence, and help leads feel supported as they take their first step into franchise exploration.
You’ll capture detailed notes in HubSpot, track progress through the lead pipeline, schedule Advisor Calls, and collaborate with fellow Specialists and Advisors to create a seamless experience. The role moves quickly; you’ll handle a high volume of similar conversations, adjust based on tone and emotional cues, and bring steadiness, empathy, and professionalism to every interaction. As part of Team Sidekick, you’ll participate in daily huddles, ongoing coaching, and team‑wide collaboration that supports constant growth.
Hybrid work structure with in‑office and blended work. Some travel is required (less than 10% annually). Minimal physical requirements.
After you apply, our team will review your materials and reach out if your background and experience align with the role. The process typically includes a first‑round interview, followed by a second‑round conversation with additional team members. In some cases, we may ask you to complete a short task or exercise related to the role. Final candidates will be notified of our decision, and if we extend an offer, we’ll walk through the details and next steps together.
Franchise Sidekick is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, national origin, gender identity or expression, sexual orientation, age, disability, veteran status, or any other protected status under applicable laws. If you require accommodations during the hiring process, please let us know—we’re happy to support you.