Franchise Social Media Strategist - B2B Growth & Analytics

City Wide Facility Solutions; Lenexa (KS); On-site; USD 65,000 - 78,000; Full time

Benefits offered by this job

Healthcare benefits

PTO 3 weeks

401k match

Job summary

City Wide Facility Solutions is seeking a Social Media Specialist to manage campaigns for franchise locations nationwide. You’ll work with the Brand & Content Marketing Manager to align content with broader campaigns and content marketing efforts.

You’ll develop unified social media strategies, manage calendars, and provide best practices to strengthen franchisee execution, while tracking metrics and delivering data-driven recommendations.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or related field is required.
• 1–3 years of B2B social media experience; agency background preferred.
• You’re precise, detail-oriented, and on-brand with timely delivery.
• You’re motivated by measurable results and use data insights to refine campaigns.
• You communicate clearly and professionally with strong writing and relationship-building skills.
• You’re organized and proficient across LinkedIn, Facebook, and Instagram; familiarity with HubSpot, Adobe CC, Canva, and Power BI is a plus.

Responsibilities

• Develop and execute a unified social media strategy for franchisee accounts.
• Create and manage content calendars aligned with campaigns and goals.
• Provide best practices and toolkits to strengthen social execution and branding.
• Monitor trends and implement tactics to improve performance and lead generation.
• Track, analyze, and report on KPIs; deliver insights to franchise teams.

Skills

Social media strategy

Content calendar management

B2B social media

Data analytics

Writing & communication

LinkedIn

Facebook

Instagram

HubSpot

Adobe Creative Suite

Canva

Power BI

Education

Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or related field

Tools

HubSpot

Adobe Creative Suite

Canva

Power BI

Job description

City Wide Facility Solutions is seeking a Social Media Specialist to manage campaigns for franchise locations nationwide. You’ll work with the Brand & Content Marketing Manager to align content with broader campaigns and content marketing efforts.

You’ll develop unified social media strategies, manage calendars, and provide best practices to strengthen franchisee execution, while tracking metrics and delivering data-driven recommendations.