Franchise Launch Coach

FirstLight Home Care; Cincinnati (OH); On-site; USD 65,000 - 90,000; Full time

Job summary

FirstLight Home Care seeks a Franchise Launch Coach to guide franchises through opening, transferring, or expanding operations. This role acts as a business consultant coaching owners on launch plans, finances, recruiting, and regulatory compliance to maximize startup success.

You will manage end-to-end launches, conduct weekly coaching sessions, and collaborate with the Compliance Director and Operations to ensure a smooth transition to ongoing Start-Up Coach or Grow Together programs.

Qualifications

• Associate degree or higher in a related field, or equivalent experience.
• Experience in home care, senior care, or healthcare industries.
• Working knowledge of CRM, HR tech platforms, and Office suites.
• Proven ability to manage multi-state, multi-unit operations.

Responsibilities

• Manage the end-to-end launch process for new, transferring, or expanding franchises.
• Provide comprehensive business coaching during the launch phase with weekly sessions.
• Guide owners in developing three-year plans covering marketing, sales, and recruitment.
• Coordinate with Compliance Director on licensure and regulation processes.
• Facilitate Flight School training and align curricula with milestones.
• Act as primary operational contact for launch owners on accounting, client care, and tech.
• Collaborate with Operations to monitor progress and implement improvements.
• Ensure seamless transition from launch to ongoing Start-Up Coach or Grow Together groups.
• Maintain cross-training with StartUp Coach for coverage consistency.

Skills

Stakeholder relations

Independent work

Growth mindset

Education

Associate degree or higher

Tools

CRM systems

Applicant Tracking Systems

Learning Management Systems

Job description

The Franchise Launch Coach is a key player on the Franchise Support team who serves as a business consultant to franchises opening, transferring, or expanding FirstLight entities. The individual in this role coaches and guides the business efforts of FirstLight entrepreneurs, seeking to maximize the success of each owner during the launch phase of the franchise life cycle. The Launch Coach is responsible for FirstLight franchise start-up effectiveness and initial development. The Launch Coach serves as the “frontline” operational support resource during the launch process and is directly accountable for launch success business results.

Essential job duties include the following items. Other duties must be performed as necessary or assigned.

• Manage the end-to-end launch process for new, transferring, or expanding franchises, facilitating pre-training and pre-opening procedures using the New Franchisee Launch Checklist.
• Provide comprehensive business coaching and consultation during the launch phase, conducting weekly virtual sessions focused on growth, finances, recruitment, and key performance metrics (hours per week, revenue, client satisfaction).
• Guide new owners in developing individualized business plans, including three-year projections and strategies for marketing, sales, recruiting, and retention.
• Coordinate with the Compliance Director to navigate state-specific licensure and regulation accreditation processes, ensuring timely completion of all compliance-related task checklists.
• Facilitate Flight School training in Cincinnati and manage pre- and post-training curricula, aligning timelines with licensure milestones and leveraging internal technology platforms.
• Act as the primary operational point of contact for owners in launch, providing timely support for inquiries regarding accounting, client care, technology, and general business operations.
• Collaborate with the Operations team to monitor launch progress, analyze success indicators, and implement process improvements based on archival data and long‑term results.
• Ensure a seamless transition for franchisees from the launch phase to ongoing Start-Up Coach support or Grow Together Peer groups upon successful opening.
• Maintain cross‑training with the StartUp Coach to provide alternative coverage and support consistency across the franchise life cycle.

Qualifications

To perform this job successfully, the individual in this position must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the minimum knowledge, skills and ability required.

• Associate degree or higher in a related field; or an equivalent combination of education and relevant work experience. Experience in business operations, business development, franchise support, business ownership, or management within the home care, senior care, or healthcare industries.
• Working knowledge of industry technology platforms (Client Management Systems, Customer Relationship Management systems, Applicant Tracking Systems, Learning Management Systems, etc.)
• Experience with Microsoft Office Suite and Google Suite platform.
• Multi‑state, multi‑unit operations, management, or business ownership experience in home care, senior care, or home health care industry preferred.
• Esteemed at building and fostering successful relationships with stakeholders.
• Proven track record of working independently to meet or exceed business goals.
• Experience meeting challenges to grow a business working through others and the demonstrated creativity to drive business growth.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle, or feel objects, tools or controls. The employee is occasionally required to stand; walk; sit; reach with hands and arms. The employee may occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this position include close vision, distance vision, peripheral vision, and the ability to adjust focus. The noise level in the work environment is usually moderate. For positions requiring travel, employees must have the ability to operate a motor vehicle or navigate public transportation, remain mobile in various environments (e.g., client sites, conference venues), and carry professional materials or equipment (e.g., laptops, presentation kits) while in transit. Travel no more than 50%.