Founding Marketing Lead — Build a Consulting Brand

Verra; Buffalo (NY); On-site; USD 140,000 - 220,000; Full time

Benefits offered by this job

Free meals on in-office days

Equinox fitness memberships

Job summary

Verra is hiring the first marketing hire in New York to define how the company is known by top-tier consulting firms. You will own the narrative, publish craft, and determine the right channels to win attention in a crowded market.

You will own end-to-end launches, craft long-form content and case studies, and directly engage with customers to turn insights into compelling posts and campaigns. This is a hands-on, high-ownership role with a fast cadence.

Qualifications

• Experience marketing at an early-stage company, or from strategy, consulting, or banking and wanting to build a brand.
• You can write clearly with published pieces to show your work.
• You can evaluate competitor launches and our home page, then explain what works or not.
• You ship multiple initiatives weekly without handoffs.

Responsibilities

• Write long-form content, case studies, launch posts, and homepage copy.
• Own select channels (e.g., LinkedIn, key industry publications) and execute well.
• Run product launches end-to-end including announcements and supporting assets.
• Attend customer calls and translate feedback into content ideas.

Skills

Brand building

Excellent writing

Competitive analysis

Fast shipping

Job description

Verra is hiring the first marketing hire in New York to define how the company is known by top-tier consulting firms. You will own the narrative, publish craft, and determine the right channels to win attention in a crowded market.

You will own end-to-end launches, craft long-form content and case studies, and directly engage with customers to turn insights into compelling posts and campaigns. This is a hands-on, high-ownership role with a fast cadence.