Finance & Investment Lead Gen Media Buyer — Scale & Optimize

Paretopub Ltd; United States; On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Performance-based bonus structure

Career growth opportunities

High degree of ownership over channels

Job summary

Pareto Publishing, a fast-growing email marketing company in the United States, is seeking an experienced Media Buyer to drive email lead generation across the finance and investment space. This performance-oriented role offers competitive salaries and bonuses based on results.

The ideal candidate will have a solid background in media buying and proven results in lead generation for financial services. This is an opportunity to work with significant advertising budgets and autonomy over channels.

Qualifications

• 3+ years in media buying, performance marketing, or lead generation.
• Proven lead-gen results in financial services, investing, fintech, or related verticals.
• Solid grasp of conversion tracking and analytics platforms.

Responsibilities

• Purchase and manage email lead-generation campaigns.
• Identify and optimize direct media-buying opportunities.
• Optimize for CPL, CPA, lead quality, and ROI.

Skills

Media buying

Performance marketing

Lead generation

Negotiation

Analytical skills

Tools

Google Ads

YouTube

Meta

Job description

Pareto Publishing, a fast-growing email marketing company in the United States, is seeking an experienced Media Buyer to drive email lead generation across the finance and investment space. This performance-oriented role offers competitive salaries and bonuses based on results.

The ideal candidate will have a solid background in media buying and proven results in lead generation for financial services. This is an opportunity to work with significant advertising budgets and autonomy over channels.