Finance Content Strategy Manager

Weber Shandwick; New York (NY); On-site; USD 70,000 - 85,000; Full time

Job summary

Weber Shandwick is seeking a proactive Manager, Content Strategy in New York with 3–5 years of finance content experience. In this client-facing role you will manage individual content workstreams from strategy to execution.

You will translate complex financial information into clear, compelling content for diverse audiences, including the general public, wealth advisors, and other financial professionals. You will focus on content development—including thought leadership, executive social media

Qualifications

• 3–5 years of content strategy experience in the finance industry.
• Ability to distill complex financial topics into engaging content.
• Experience developing formats like thought leadership, executive social content, websites and social posts.

Responsibilities

• Manage the day‑to‑day execution of content strategies for key financial services clients.
• Develop a range of content, including thought leadership pieces, social media content, and website copy.
• Translate complex financial subjects into clear, accurate, and compelling narratives for various audiences.
• Implement SEO and AI search best practices to increase content visibility and impact.
• Collaborate with designers, account teams, and clients to ensure content is high‑quality and strategically aligned.
• Contribute to editorial calendar planning and actively propose new content ideas.

Skills

Content strategy

Project management

Editing/writing

Client-facing

SEO/AI concepts

Job description

Weber Shandwick is seeking a proactive Manager, Content Strategy in New York with 3–5 years of finance content experience. In this client-facing role you will manage individual content workstreams from strategy to execution.

You will translate complex financial information into clear, compelling content for diverse audiences, including the general public, wealth advisors, and other financial professionals. You will focus on content development—including thought leadership, executive social media