Manager, Content

Weber Shandwick; New York (NY); On-site; USD 70,000 - 85,000; Full time

Job summary

Weber Shandwick is seeking a proactive Manager, Content Strategy in New York with 3–5 years of finance content experience. In this client-facing role you will manage individual content workstreams from strategy to execution.

You will translate complex financial information into clear, compelling content for diverse audiences, including the general public, wealth advisors, and other financial professionals. You will focus on content development—including thought leadership, executive social media

Qualifications

• 3–5 years of content strategy experience in the finance industry.
• Ability to distill complex financial topics into engaging content.
• Experience developing formats like thought leadership, executive social content, websites and social posts.

Responsibilities

• Manage the day‑to‑day execution of content strategies for key financial services clients.
• Develop a range of content, including thought leadership pieces, social media content, and website copy.
• Translate complex financial subjects into clear, accurate, and compelling narratives for various audiences.
• Implement SEO and AI search best practices to increase content visibility and impact.
• Collaborate with designers, account teams, and clients to ensure content is high‑quality and strategically aligned.
• Contribute to editorial calendar planning and actively propose new content ideas.

Skills

Content strategy

Project management

Editing/writing

Client-facing

SEO/AI concepts

Job description

Agency

Weber Shandwick

Job Function

Creative

Job Subfunction

Editorial

Job Description

Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

Manager, Content, Finance – Weber Shandwick, New York

Weber Shandwick has an award‑winning studio of writers, designers, producers, strategists, and storytellers. We create content for the world’s biggest global brands.

We are seeking a proactive and detail‑oriented Manager, Content Strategy with expertise in the financial services sector. In this client‑facing role you will manage individual content workstreams from strategy to execution. The ideal candidate has a talent for translating complex financial information into clear, compelling content for diverse audiences, including the general public, wealth advisors, and other financial professionals. You will focus on content development—including thought leadership, executive social media programs, website content, and social channels—while integrating modern SEO and AI search strategies. This is an opportunity for a strategist looking to grow skills and take ownership of key client deliverables. Agency experience is a plus.

An ideal candidate will be passionate about telling strategic and creative stories on deadline and familiar with digital storytelling across earned, owned and paid media.

The Ideal Candidate Would Have

• 3–5 years of content strategy experience with a specific focus on the finance industry.
• A proven ability to understand and distill complex financial topics into engaging and accessible content.
• Experience in content development for various formats, including thought leadership articles, executive social media, websites, and social posts.
• Knowledge of SEO and AI search principles and how to apply them to financial content.
• Strong project management skills with the ability to manage a content workstream proactively and autonomously.
• Excellent writing and editing skills, with a keen eye for detail and accuracy.
• Client‑facing experience and the confidence to present content strategies and ideas.

What You’ll Do

• Manage the day‑to‑day execution of content strategies for key financial services clients.
• Develop a range of content, including thought leadership pieces, social media content, and website copy.
• Translate complex financial subjects into clear, accurate, and compelling narratives for various audiences.
• Implement SEO and AI search best practices to increase content visibility and impact.
• Collaborate with designers, account teams, and clients to ensure content is high‑quality and strategically aligned.
• Contribute to editorial calendar planning and actively propose new content ideas.

Salary Range: $70,000 USD – $85,000 USD

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.