Finance Business Partner - Global Monetization Commerce Advertising

TikTok; San Jose (CA); On-site; USD 135,000 - 182,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) matching

Paid parental leave

Short-term disability

Long-term disability

Life insurance

Wellbeing benefits

Paid holidays

Paid sick days

Personal Time Off

Job summary

TikTok is seeking a Finance Business Partner for Monetization Commerce Advertising to drive financial strategy and oversee ad revenue, costs, and marketing spend. You will build analytical models and integrate AI-driven workflows to turn data into actionable insights.

The role requires partnering with Operations, Product, and Data teams, and delivering financial stewardship to scale performance in a fast-paced e-commerce ads environment. Fluency in English and Mandarin is essential.

Qualifications

• Bachelor’s degree or higher in Finance, Accounting, Statistics, or a related analytical field.
• 5+ years in Financial BP, financial analysis, or business/operational analysis.
• Advanced Excel and data tools proficiency; AI productivity tool application.

Responsibilities

• Budget forecasting, execution monitoring, and variance analysis for E-commerce advertising.
• Analyze KPIs: Revenue, Gross Margin, ROI/ROAS, eCPM, CAC to guide decisions.
• Provide financial modeling and ROI assessments for campaigns, pricing, and channel expansion.
• Leverage AI to automate data reconciliation, reporting, and analysis.

Skills

Financial BP

Budget management

Excel

SQL

Power BI

Tableau

AI tools

English

Mandarin

Education

Bachelor’s degree or higher in Finance/Accounting/Statistics

Tools

SQL

Power BI

Tableau

Job description

Responsibilities

About The Role: As the Finance Business Partner for Monetization Commerce Advertising, you will drive the financial strategy by providing granular oversight of ad revenue, acquisition costs, and marketing expenditures. You will be responsible for engineering sophisticated analytical models and integrating AI‑driven solutions to automate data workflows. Your mission is to transform complex data into actionable insights, providing the professional financial stewardship necessary to scale business performance.

• Budget Forecasting & Execution Monitoring: Assist in the annual budgeting and monthly/quarterly rolling forecasts for the E-commerce advertising business. Build budget control and profitability models, perform real-time variance analysis, and provide early warnings for deviations to help the business optimize spending pace and ensure financial targets are met.
• Operational Analysis & Data Insights: Analyze core advertising KPIs—including Revenue, Gross Margin, ROI/ROAS, eCPM, and CAC—to identify growth bottlenecks. Deep‑dive into metric fluctuations and deliver professional reports that provide actionable financial advice for strategic adjustments and cost optimization.
• Specialized Business Support: Provide financial modeling and ROI assessments for product iterations, major sales campaigns, channel expansion, and pricing strategies. Partner cross‑functionally with Operations, Product, and Data teams to align data definitions and resolve complex "business-finance" integration issues.
• AI Empowerment & Process Optimization: Leverage AI tools to automate data reconciliation, report generation, and financial analysis, building intelligent templates to increase precision and efficiency. Continuously refine workflows and drive data transparency to adapt to the fast‑paced requirements of E-commerce advertising operations.

Qualifications

Minimum Qualification(s):

• Bachelor’s degree or higher in Finance, Accounting, Statistics, or a related analytical field.
• 5+ years in Financial BP, financial analysis, or business/operational analysis.
• Solid mastery of budget management, cost control, and financial modeling for business monetization.
• Advanced Excel and proficiency in data tools (SQL, Power BI, or Tableau) plus AI productivity tool application.
• Professional English fluency for independent cross-border communication and reporting.
• Strong logic and resilience level, fast-paced E-commerce cycle.
• High levels of written and oral fluency in Mandarin are required for this role. This is essential as the collaboration with China-based stakeholders is necessary to ensure local financial strategy aligns seamlessly with Group objectives, manage core financial systems, and safeguard capital allocation through cross-border contract review.

Preferred Qualification(s):

• Direct experience in E-commerce advertising, commercialization, or traffic monetization models.
• Familiarity with cross-border E-commerce tax compliance and overseas settlement rules.
• Proven track record in building automated financial dashboards or AI-driven analysis tools.
• Professional credentials such as CPA, ACCA, or CMA.
• Specialized background in operational analysis with a focus on data decomposition and solution output.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

Job Information

【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $108000 - $208800 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) savings plan with company match
• Paid parental leave
• Short-term disability coverage
• Long-term disability coverage
• Life insurance
• Wellbeing benefits
• 10 paid holidays per year
• 10 paid sick days per year
• 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
3. Exercising sound judgment.