Field Marketing Specialist (Business Development - Student Recruitment)

Academic Partnerships; Saint Paul (MN); On-site; USD 50,000 - 70,000; Full time

Job summary

A leading educational organization seeks a Field Marketing Specialist to represent Concordia University, St. Paul. The role involves recruiting students for online degree programs across Minnesota, managing territory, and achieving enrollment goals through innovative marketing strategies. Ideal candidates will have a Bachelor's degree and relevant sales experience, with a passion for higher education.

Benefits

18 days PTO + Winter Shutdown

12 designated holidays + 1 floating holiday

Medical - four options

Dental

Vision

Life & Disability (company paid)

Flexible Spending Account & Health Savings Account

Retirement plan with company match

Maternity / Paternity / Parental Leave (company paid)

Continuous Professional and Leadership Development Programs

Qualifications

• Bachelor's degree required with a minimum of 2 years of sales experience.
• Preferred: 2 years of experience in B2B or higher education sales.
• Must reside in Minnesota, preferably within the Minneapolis/St. Paul metro area.

Responsibilities

• Market online advanced degree programs offered by Concordia University, St. Paul.
• Develop and manage a territory to increase brand awareness.
• Achieve monthly lead, application, and enrollment goals.

Skills

Sales

Business Development

Communication

Relationship Building

Education

Bachelor's Degree

Tools

CRM/Salesforce

Microsoft Applications

Job description

Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.

Job Summary:

The Field Marketing Specialist will represent Concordia University, St. Paul and recruit qualified students into online degree programs throughout the state. We are seeking a professional with knowledge in business development or general business degree programs, who is passionate about higher education and understands the value of advanced business degree programs.

A Day in the Life:

The essential functions of this role are as follows:

• Market online advanced degree programs offered by the Concordia University, St. Paul.

• Successfully develop and manage a territory to increase brand awareness and interest throughout the state of Minnesota.

• Achieve monthly lead, application, and enrollment goals by organizing and facilitating 12-15 recruiting events (information sessions) each month.

• Consistently introduce and leverage the roll-out of marketing campaigns and establish new partnerships to expand the territory.

• Utilize social media tools to expand recruiting efforts and promote the university partner's program offerings.

• Expand knowledge of regional and national programmatic and workforce trends and effectively communicate to internal and external stakeholders on a regular basis.

Attributes Include:

• Competitive, energetic, collaborative, positive attitude, self-motivated, resourceful, and persistent with careful attention to detail.

• Ability to build strong relationships with potential students, business/community leaders, and administrators, and be viewed as a team player.

• Results oriented professional with consistent, strong verbal and written communication skills.

What You'll Need for Success:

You must meet the following requirements to be considered for employment:

• Bachelor's degree required with a minimum of 2 years of sales experience or business industry-related experience.

• Preferred: 2 years of experience in sales, B2B, outside sales orhigher education.

• Must reside in Minnesota, preferably within the Minneapolis/St. Paul metro area.

• Successful management of a large geographic sales territory.

• Track record of highly competent organizational and time management skills; professional success and continuous career growth preferably in the higher education industry.

• Demonstrated ability to work independently and be self-motivated to achieve monthly/quarterly KPIs.

• Proficient with using Microsoft applications, CRM/Salesforce, and other systems.

• This remote role primarily focus on managing the territory within Minnesota, requiring up to 75% travel, including trips to neighboring states like Wisconsin to expand the territory in partnership with Concordia University, St. Paul.

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Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.

Risepoint offers the following comprehensive benefits:

• 18 days PTO + Winter Shutdown
• 12 designated holidays + 1 floating holiday
• Medical - four options
• Dental
• Vision
• Life & Disability (company paid)
• Flexible Spending Account & Health Savings Account
• Retirement plan with company match
• Maternity / Paternity / Parental Leave (company paid)
• Volunteer Time Off

Supplemental Benefits:

• Wellness program
• Alternative medicine options
• Pet discounts
• Accident, Critical Illness and Hospital Indemnity

Personal and Professional Development:

• Continuous Professional and Leadership Development Programs
• Tuition Reimbursement for employees and their dependents
• Rewards & Recognition programs

Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.