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An established industry player is seeking a dynamic Field Marketing Specialist to represent a renowned university and recruit students for online business degree programs. This role involves developing marketing strategies, managing a sales territory, and organizing recruitment events to drive enrollment. Ideal candidates will possess a Bachelor's degree and have experience in sales or business development. If you're passionate about education and ready to make an impact in the higher education sector, this opportunity offers a chance to thrive in a collaborative environment while promoting accessible education.
Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.
Job Summary
The Field Marketing Specialist will represent Eastern Oregon University and recruit qualified students into online business degree programs throughout the state. We are seeking a professional with knowledge in business development or general business degree programs, who is passionate about higher education and understands the value of advanced business degree programs.
A Day in the Life:
The essential functions of this role are as follows:
Market online bachelor's and master's degree programs offered by Eastern Oregon University.
Successfully develop and manage a territory to increase brand awareness and interest throughout the state of Oregon.
Achieve monthly lead, application, and enrollment goals by organizing and facilitating 12-15 recruiting events (information sessions) each month.
Consistently introduce and leverage the roll-out of marketing campaigns and establish new partnerships to expand the territory.
Utilize social media tools to expand recruiting efforts and promote the university partner's program offerings.
Expand knowledge of regional and national programmatic and workforce trends and effectively communicate to internal and external stakeholders on a regular basis.
Attend all relevant conferences and community college events to promote and share program information.
Attributes Include:
Competitive, energetic, collaborative, positive attitude, self-motivated, resourceful, and persistent with careful attention to detail.
Ability to build strong relationships with potential students, business/community leaders, and administrators, and be viewed as a team player.
Results oriented professional with consistent, strong verbal and written communication skills.
What You'll Need for Success:
You must meet the following requirements to be considered for employment:
Bachelor's degree required with a minimum of 2 years of sales experience or business industry-related experience.
Preferred: 2 years of experience in sales, B2B, outside sales or higher education.
Must reside in Oregon, preferably within the Portland metro area.
Successful management of a large geographic sales territory.
Track record of highly competent organizational and time management skills; professional success and continuous career growth preferably in the higher education industry.
Demonstrated ability to work independently and be self-motivated to achieve monthly/quarterly KPIs.
Proficient with using Microsoft applications, CRM/Salesforce, and other systems.
This remote role primarily focuses on managing the territory within Oregon, requiring up to 75% travel, including trips to neighboring states like California and Washington to expand the territory in partnership with Eastern Oregon University.
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Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.
Risepoint offers the following comprehensive benefits:
Supplemental Benefits:
Personal and Professional Development:
Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.