Field Marketing Specialist

MaintainX; United States; Hybrid; USD 90,000 - 130,000; Full time

Job summary

MaintainX is seeking a Marketing Events lead to own end-to-end event execution, from vendor calls to post-show reports, across trade shows, launches, and webinars. You’ll collaborate with Sales, Marketing, and Product to drive pipeline, not just attendance, and manage budgets, vendors, and on-site execution with a data-driven approach.

Travel about 30% across the US and Canada, reporting to the Senior Manager of Demand Generation and Field Marketing.

Qualifications

• 3+ years running trade shows, conferences, or field events at a B2B SaaS company.
• A data-driven approach - you track what worked, and you say so.
• Comfortable owning an event budget and managing multiple vendor and venue relationships at once.
• Strong written and verbal communicator who can brief stakeholders and run a room on-site.
• Ability to travel roughly 30% of the time across the US and Canada.
• Experience with CMMS, industrial software, or another startup / entrepreneurial environment.

Responsibilities

• Own event execution end-to-end, from the first vendor call to the post-show report.
• Run full-cycle logistics for trade shows, conferences, from venue and vendor selection through on-site execution and teardown.
• Partner with Sales, Marketing, and Product to align events around one goal: pipeline and revenue, not just attendance.
• Manage event budgets and vendor relationships that keep quality high without letting costs creep.
• Track performance against pipeline and engagement targets in Salesforce, Asana, and our reporting tools, and turn that data into recommendations for where we show up next.
• Build and distribute event marketing materials that stay on-brand and on-message across every touchpoint.
• You’ll work closely with our sales and product marketing teams, and within your first 6-12 months you’ll have a track record of events that reps, marketers, and leadership all point to as clearly worth the spend.

Skills

Event management

Budget management

Sales alignment

Data analysis

Stakeholder communication

Travel flexibility

Cross-functional collaboration

Tools

Salesforce

Asana

CMMS

Job description

• This role sits within Marketing, working alongside Sales and Product to make sure every trade show, conference, and webinar builds real pipeline, not just brand awareness. You’ll report to our Senior Manager of Demand Generation and Field Marketing, and be one of the people on the ground making sure our presence at these events actually converts
• You’ll own event execution end-to-end, from the first vendor call to the post-show report, for the trade shows, launches, and webinars that put MaintainX in front of the frontline-operations buyers who need us most
• Run full-cycle logistics for trade shows, conferences,from venue and vendor selection through on-site execution and teardown
• Partner with Sales, Marketing, and Product to align every event around one goal: pipeline and revenue, not just attendance
• Manage event budgets and vendor relationships that keep quality high without letting costs creep
• Track performance against pipeline and engagement targets in Salesforce, Asana, and our reporting tools, and turn that data into recommendations for where we show up next
• Build and distribute event marketing materials that stay on-brand and on-message across every touchpoint
• You’ll work closely with our sales and product marketing teams, and within your first 6-12 months you’ll have a track record of events that reps, marketers, and leadership all point to as clearly worth the spend

Benefits

• Flexible time off
• Competitive salary and equity opportunities
• Comprehensive healthcare coverage
• Training and development investments

3+ years running trade shows, conferences, or field events, ideally at a B2B SaaS companyA data-driven approach - you track what worked, and you say soComfortable owning an event budget and managing multiple vendor and venue relationships at onceStrong written and verbal communicator who can brief stakeholders and run a room on-siteValid passport and the ability to travel roughly 30% of the time across the US and CanadaAbility to quantitatively report on pipeline attribution from eventsOrganized enough to keep several events moving in parallel without dropping a detailExperience with CMMS, industrial software, or another startup / entrepreneurial environment