Field Marketing Manager Remote US

ECL Kontor; Mississippi; Remote; USD 120,000 - 160,000; Full time

Job summary

Join a forward-thinking company dedicated to revolutionizing agribusiness through innovative technology solutions. As a Field Marketing Manager, you will play a pivotal role in shaping the marketing strategy by leading event initiatives that drive brand awareness and measurable growth. This position offers an exciting opportunity to collaborate with dynamic teams, manage high-profile events, and create memorable experiences that resonate with target audiences. If you are a creative, detail-oriented professional with a passion for marketing and a knack for problem-solving, this role is perfect for you. Embrace the chance to make a significant impact in a rapidly evolving industry while enjoying the flexibility of a remote position with travel opportunities.

Benefits

Stock Options

Flexible Work Schedule

Health Insurance

Professional Development Opportunities

Qualifications

• 4+ years of experience in managing trade shows and customer events.
• Strong project management skills with attention to detail.

Responsibilities

• Lead the field marketing program and oversee event strategies.
• Manage logistics for trade shows and conferences, ensuring success.

Skills

Event Management

Cross-Functional Collaboration

Creativity

Problem-Solving

Communication Skills

Education

Bachelor's Degree in Marketing or Related Field

Tools

HubSpot

Salesforce

Google Suite

Eventbrite

Job description

American farmers have made tremendous technology advancements through hardware improvements and investments in precision agriculture. However, when it comes to the back-office, most farms are decades behind, relying on spreadsheets, filing cabinets, and decades-old on-prem software to recruit, manage, and pay their workforce. Seso is addressing this problem by modernizing the back-office for the farm.

Our mission is to build the premier platform for agribusiness to hire and manage their workforce and improve the lives of agricultural workers. We are addressing American farmers’ biggest pain point - access to qualified labor - through a software-enabled labor solution that automates the H-2A visa. Our comprehensive HR platform streamlines and automates the hiring process for farms and seamlessly integrates their efforts across recruitment, onboarding, payroll, and insurance while providing workers access to financial services for the first time.

Seso has raised over $60M from Tier I investors including Index, Founders Fund, and Mary Meeker at Bond, and has been recognized with awards including Forbes Rising Stars and Andreessen Horowitz's American Dynamism 50.

As our dedicated Field Marketing Manager, you will lead Seso’s field marketing program, overseeing the vision, strategy, and execution of event-related initiatives. This strategic role is essential to enabling Sales and Marketing teams to operate with greater efficiency, impact, and scale, while driving measurable pipeline growth and brand amplification through events. Reporting to the Head of Product Marketing and collaborating closely with Sales and Customer Success teams, this position is remote but requires travel up to 50% of the time.

Responsibilities:

• Partner with Marketing, Sales, and Customer Success teams to define event objectives, target audiences, and key messaging.
• Develop and manage a comprehensive annual field marketing calendar, balancing hosted, sponsored, and attended events.
• Research and recommend high-value event opportunities aligned with Seso’s target personas and industries.
• Create innovative strategies to elevate Seso’s brand presence, including booth design, activations, ancillary events, and giveaways.

Event Execution:

• Oversee end-to-end logistics for trade shows, conferences, hosted events, and webinars, attending key events in person when needed.
• Coordinate onsite staffing, booth setup, A/V requirements, collateral production, swag distribution, and lead capture strategies.
• Liaise with vendors, venues, and partners to ensure flawless event execution.
• Maintain a professional and impactful presence for Seso at all events, ensuring delivery of core messaging.
• Collaborate with Sales to drive pre- and post-event outreach campaigns, maximizing attendance and follow-up effectiveness.
• Track event ROI through metrics such as leads generated, opportunities influenced, and closed-won revenue.
• Execute account-based marketing initiatives for key sales accounts, including personalized activities like lunch-and-learns, roundtables, sports outings, sales dinners, happy hours, and excursions to drive conversions.

Customer Advisory Board (CAB):

• Identify and recruit influential customers to act as advocates and strategic partners for Seso.
• Design a quarterly engagement program with virtual feedback events.
• Plan and execute an annual, premium in-person summit for executive members to discuss industry challenges and provide feedback on Seso’s roadmap.

About You:

You are a highly organized, creative, and results-driven Field Marketing Manager with the following qualifications and attributes:

• Industry Experience: 4+ years of proven experience managing trade shows, tech conferences, and customer events, preferably in a B2B industry.
• Technical Proficiency: Expertise in marketing and sales tools like HubSpot, Salesforce, Google Suite, and event platforms such as Eventbrite.
• Project Management: Strong ability to manage multiple initiatives simultaneously with exceptional attention to detail.
• Collaboration: Excellent communication skills and experience working cross-functionally with internal and external partners.
• Creativity: A knack for crafting engaging and memorable event experiences.
• Problem-Solving: Ability to handle last-minute challenges effectively, even under tight deadlines.
• Personal Traits: High energy, empathy, and a strong sense of accountability.

Salary Range: $120,000-$160,000/yr

Our salary range is based on paying competitively for our size, industry, and location of the role, and is one part of many other compensation, benefit and reward opportunities we provide, including stock options.

This range is a good faith estimate based on the expectations as laid out in the job description, however we are often open to a wide variety of profiles and recognize that the person we hire may be less or more experienced than this job description as posted. For this reason, the actual salary may vary from the estimate provided above.

Diversity is more than a commitment at Seso, it is the foundation of what we do. We pride ourselves on building the premier platform that serves agribusiness and improves the lives of agricultural workers. We believe in diversity of race, gender, sexual orientation, age, religion, ethnicity, national origin and all the other fascinating characteristics that make us all feel welcome.