Field Marketing Manager

Birdeye; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Employer-paid health plans

Flexible PTO

401(k) with company match

Remote work options

Maternity & Paternity Leave

Bird Employee Resource Groups

Job summary

Birdeye is seeking a Field Marketing Manager to drive pipeline through high-impact, in-person events and tradeshows across key U.S. markets. This individual contributor role partners with Sales and Customer Success, particularly upmarket and enterprise teams, to execute target accounts and pre-event meetings while supporting broader field programs.

The role reports to the Director of Field Marketing. Occasional travel and flexible hours are required to align with event schedules and regional

Qualifications

• 2-5 years of experience in field marketing, event marketing, or B2B marketing.
• Experience working closely with Sales to support pipeline goals.
• Strong project management and organizational skills.

Responsibilities

• Own field events end-to-end, from concept to budget, logistics, on-site execution and post-event ROI tracking.
• Partner with Sales to execute against target account lists and support outreach.
• Develop ABM-style strategies to drive pre-event meeting generation.
• Manage venues, vendors, catering, AV, signage, shipping and on-site details.
• Coordinate with RevOps, Design, Product Marketing, and Customer Marketing for alignment.
• Track outreach progress and ensure meetings are scheduled before events.
• Maintain event trackers, timelines, and post-event recaps.
• Support broader field marketing programs including sponsored events and partner activations.

Skills

Field marketing

Event marketing

B2B marketing

Sales collaboration

Project management

Budget management

Communication

Travel readiness

Job description

Field Marketing Manager at Birdeye in Remote (United States)

Marketing Salaried, full-time REMOTE

Description

Birdeye AI Coworkers for Multi-Location Brands Birdeye builds AI coworkers for multi-location brands. Jay for marketing, Myna for operations, and Robin for customer experience orchestrate AI agents to win AI visibility, book appointments, and drive consistent CX at every location. They run on BirdAI, the Agent OS built on 13 years of multi-location data infrastructure and 3,000+ integrations. BirdAI consolidates every signal, reasons with industry, brand and location context, and acts autonomously or with a human in the loop.

Birdeye is trusted by the world's largest multi-location brands across healthcare, dental, restaurants, financial services, auto, retail, and property management. G2 ranks Birdeye #1 in Enterprise Multi-Location Marketing Platforms and named it to the 2026 Best Agentic AI Products list. Learn more at birdeye.com .

About the Role

Birdeye is looking for a Field Marketing & Events Manager (this is an individual contributor role) to help drive pipeline through high-impact, in-person events and tradeshows across key U.S. markets. This role partners closely with Sales and Customer Success, particularly the upmarket and enterprise teams, to execute against defined target account lists, support focused outreach strategies, and drive pre-event meeting generation, while also supporting larger regional and national field marketing programs as needed.

In addition to owning event execution, this role plays a critical part in ensuring we’re getting the right people in the room and turning events into meaningful pipeline. This is a hands-on role for someone who understands how field marketing directly impacts revenue and is comfortable operating in a fast-paced, highly collaborative environment. This role reports to the Director of Field Marketing.

Key Responsibilities

• Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact.
• Partner closely with Sales to execute against target account lists and support account-specific outreach
• Build and support targeted outreach strategies to drive pre-event meeting generation (ABM-style approach)
• Manage all event logistics including venues, vendors, catering, AV, signage, shipping, and on-site execution
• Coordinate with internal teams including RevOps, Design, Product Marketing, and Customer Marketing to ensure alignment and strong execution
• Work alongside Sales to track outreach progress and ensure meetings are scheduled ahead of each event
• Track and report on event performance, including registrations, attendance, meetings, pipeline influenced, and revenue impact
• Maintain organized event trackers, timelines, and post-event recaps
• Support broader field marketing programs as needed, including sponsored events, trade shows, and partner activations

Requirements

Key Responsibilities

• 2-5 years of experience in field marketing, event marketing, or B2B marketing
• Experience working closely with Sales teams and supporting pipeline goals
• Strong project management and organizational skills
• Comfortable managing multiple events across different markets at once
• Experience managing budgets and tracking ROI
• Clear, professional communicator with strong attention to detail Willingness to travel up to 10-20% for events (typically 2-3 times a month for 2 days each)
• Core working hours are 8:00 AM-5:00 PM CST (open to PST hours). This role supports live events, which will require occasional evenings or weekends during event times. Flexibility is expected, with time balanced during non-event weeks.

Why You’ll Join Us

At Birdeye, we are relentless innovators driven by a singular goal: to lead our category with unparalleled excellence. We don't just set goals – we surpass them. We're a team of doers who roll up our sleeves and get the job done, delivering on our promises with unwavering dedication.

Working here means embracing a culture of action and accountability, where every person is empowered to make an impact. We don't just talk about making a difference – we make it happen.

Benefits

• 100% Employer-paid benefit plans available for employees with multiple health plan options (HSA, PPO)
• Flexible PTO
• 401(k) with company match
• Flexible work from home options available
• Maternity & Paternity Leave
• Employee Resource Groups - network with like-minded "Birds"
• Abundant opportunities that come with a dynamic and fast-growing organization!