Field Marketing Lead - Events & Growth Programs

Coram AI; Sunnyvale (CA); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Employer-paid health coverage

Paid time off and holidays

401(k) with options

Early-stage equity

Referral bonuses

Team meals and off-sites

Latest Apple devices

Job summary

Coram AI is seeking an experienced Events Lead to build and scale our U.S. events and field marketing program. You will own the events strategy from the ground up, shaping where we show up and how we engage education, government, and public safety customers.

You’ll oversee conference selection, logistics, pre-event outreach, lead follow-up, and ROI tracking, working closely with Sales and Growth to drive pipeline and scalable event playbooks. Travel about 40% is expected.

Qualifications

• 3–7 years of experience in events, field marketing, or related roles within a B2B organization.
• Experience independently managing events or owning an events program from planning through execution.
• Demonstrated ability to build or improve event programs, with measurable results tied to meetings, pipeline, or revenue.
• Strong project management skills with the ability to coordinate multiple events, deadlines, and stakeholders simultaneously.
• Experience managing event budgets, vendors, logistics, and cross-functional coordination.
• Strong understanding of how events contribute to B2B sales pipeline and customer engagement.
• Experience partnering closely with sales teams to drive event participation and post-event follow-up.
• Highly organized, detail-oriented, and comfortable operating independently in a fast-paced startup environment.
• Strong communication, problem-solving, and stakeholder-management skills.
• Willingness to travel approximately 40%, with flexibility during peak event seasons

Responsibilities

• Own and execute Coram's events strategy, identifying and prioritizing conferences, trade shows, and regional events that drive business impact
• Manage events end to end, including planning, budgeting, registration, booth logistics, shipping, travel, and staffing
• Partner closely with Sales and Growth teams to drive pre-event outreach, schedule meetings, and maximize event participation
• Establish and manage post-event lead handoff processes, ensuring timely follow-up and tracking conversion into sales opportunities
• Build and execute hosted events, including executive dinners, roundtables, and regional gatherings
• Track event performance, including meetings generated, pipeline influenced, cost per meeting, and overall ROI
• Develop scalable event playbooks, processes, and resources that enable sales teams to execute smaller events independently
• Manage multiple events simultaneously while maintaining strong organization, attention to detail, and execution quality
• Continuously evaluate event performance and optimize our strategy, budget, and event selection

Skills

Event management

Project coordination

Sales alignment

Budgeting

Vendor management

Communication

Travel readiness

Job description

Coram AI is seeking an experienced Events Lead to build and scale our U.S. events and field marketing program. You will own the events strategy from the ground up, shaping where we show up and how we engage education, government, and public safety customers.

You’ll oversee conference selection, logistics, pre-event outreach, lead follow-up, and ROI tracking, working closely with Sales and Growth to drive pipeline and scalable event playbooks. Travel about 40% is expected.