Field Marketing Lead — Build Growth & Pipeline from Scratch

Descript; San Francisco (CA); Hybrid; USD 145,000 - 160,000; Full time

Benefits offered by this job

Healthcare

401(k) matching

Catered lunches

Flexible vacation

Job summary

Descript is seeking a Field Marketing Manager to build and scale our field marketing program from the ground up. You will design experiences that introduce Descript to new audiences, deepen customer relationships, and generate enterprise pipeline.

You will partner with Sales, Product Marketing, Brand, and CS to create cohesive campaigns, manage end-to-end events, and measure program impact. The role requires a startup mindset, strong communication, and travel 25–35%.”

Qualifications

• 3–5 years of experience in B2B marketing, with 2+ years in field marketing or events.
• Built programs, not just executed them.
• Experience partnering with Sales to drive pipeline and revenue outcomes.
• Strong project management with attention to detail.
• Comfortable presenting results to leadership.
• Data-driven decision making for marketing impact.
• Excellent communication and collaboration with bias toward action.
• Able to wear multiple hats in a fast-moving startup.
• Willingness to travel 25–35%.

Responsibilities

• Build Descript's field marketing strategy from the ground up, including planning, processes, measurement, and annual programming.
• Develop and execute integrated field marketing programs that generate pipeline and strengthen customer relationships.
• Own end-to-end execution of in-person and virtual experiences, including dinners, workshops, conferences, and events.
• Partner with Enterprise Sales to identify priority accounts and align programs to territory plans.
• Collaborate with Product Marketing, Brand, Demand Gen, Partnerships, and CS to create cohesive campaigns before, during, and after events.
• Build playbooks for event planning, lead follow-up, and program operations that scale.

Skills

Program development

Sales collaboration

Project management

Data-driven marketing

Communication & teamwork

Travel readiness

Job description

Descript is seeking a Field Marketing Manager to build and scale our field marketing program from the ground up. You will design experiences that introduce Descript to new audiences, deepen customer relationships, and generate enterprise pipeline.

You will partner with Sales, Product Marketing, Brand, and CS to create cohesive campaigns, manage end-to-end events, and measure program impact. The role requires a startup mindset, strong communication, and travel 25–35%.”