Field Marketing Director for B2B Tech & Manufacturing

fictiv; Oakland (CA); On-site; USD 144,000 - 160,000; Full time

Benefits offered by this job

Medical and dental insurance

401(k) retirement savings plan

Generous PTO

Job summary

MISUMI Americas seeks a Field Marketing Director to lead the comprehensive field marketing strategy and execution, driving demand generation, brand authority, and customer engagement. You will own events, community programs, and SWAG initiatives, collaborating with ABM to deliver account-based experiences and measurable pipeline growth.

This high-visibility role bridges GTM objectives and localized activations, traveling domestically 35-40% annually to trade shows and leadership off-sites, with

Qualifications

• 10+ years in field, event, or experiential marketing (B2B tech/manufacturing)
• Experience managing outside vendors, agencies, and contractors
• Proven budget ownership of $1M+ and ability to build programs from scratch
• Experience collaborating with ABM teams on target accounts and attribution
• Executive presence with C-suite communication

Responsibilities

• Own planning and execution of all corporate and community events (trade shows, summits, customer events, webinars, field activations).
• Partner with the Director of ABM to plan and execute account-based events and allocate investments.
• Own SWAG program strategy and budget across departments.
• Own event and field marketing performance reporting and ROI analysis; present to leadership.
• Define and own field marketing strategy, budget, and annual plan aligned to GTM and revenue goals.
• Partner with senior leaders on strategy and execution.

Skills

Field marketing

Event management

Budget ownership

Vendor management

ABM collaboration

Executive storytelling

Job description

MISUMI Americas seeks a Field Marketing Director to lead the comprehensive field marketing strategy and execution, driving demand generation, brand authority, and customer engagement. You will own events, community programs, and SWAG initiatives, collaborating with ABM to deliver account-based experiences and measurable pipeline growth.

This high-visibility role bridges GTM objectives and localized activations, traveling domestically 35-40% annually to trade shows and leadership off-sites, with