Field Marketing Director

Ladders; United States; Remote; USD 110,000 - 130,000; Full time

Benefits offered by this job

Opportunity to lead regional marketing

Collaborative team environment

Diverse events and campaigns

Job summary

Ladders is seeking a Field Marketing Director to lead regional marketing strategy in partnership with sales and national leadership. The role focuses on field engagement, pipeline growth, and translating regional insights into messaging and campaigns.

The position is remote for US-based candidates, with compensation of $110,000 – $130,000 annually. You will manage events, adoptions-related initiatives, and sales enablement across the region.

Qualifications

• Bachelor's degree required.
• 5+ years of sales and marketing experience within education publishing.
• Proven project management skills handling complex initiatives.
• Experience developing sales-driving campaigns.
• Strong background in prospecting and lead generation.
• Proficiency in writing RFPs and marketing copy.
• Intermediate to advanced skills in Google Suite, Microsoft Office, and marketing automation tools.

Responsibilities

• Collaborate with sales leadership to understand regional needs and opportunities.
• Develop and deliver regional sales events and meetings.
• Build relationships with sales and marketing leaders to ensure effective use of resources.
• Manage marketing strategies for state adoptions and related processes.
• Provide field input to inform national messaging and marketing activities.
• Create responses to district questionnaires and rubrics.
• Lead regional marketing tactics for prospecting and pipeline building.
• Stay current on regional developments such as adoptions and policy changes.

Skills

Lead generation

Campaign management

Sales alignment

Marketing copywriting

Cross-functional collaboration

Education

Bachelor's degree

Tools

Google Suite

Microsoft Office

Marketing automation tools

Job description

For our client, we are seeking a Field Marketing Director to join the team of a leader in the Education, Government & Non-Profit space.

This role will lead regional marketing strategy in close partnership with sales and marketing leadership. The position is focused on driving field engagement, supporting pipeline growth, and translating regional insights into broader messaging and campaign direction. The ideal candidate will help connect local market activity with national priorities while managing a range of events, adoption-related initiatives, and sales-enablement efforts.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $110,000 – $130,000 annually

Responsibilities

• Collaborate with sales leadership to understand regional needs and opportunities
• Develop and deliver regional sales events and meetings
• Build relationships with sales and marketing leaders to ensure effective use of resources
• Manage marketing strategies for state adoptions and related processes
• Provide field input to inform national messaging and marketing activities
• Create responses to district questionnaires and rubrics
• Lead regional marketing tactics for prospecting and pipeline building
• Stay current on regional developments such as adoptions and policy changes

Qualifications

• Bachelor's degree required
• 5+ years of sales and marketing experience within education publishing
• Proven project management skills handling complex initiatives
• Experience developing sales-driving campaigns
• Strong background in prospecting and lead generation
• Proficiency in writing RFPs and marketing copy
• Intermediate to advanced skills in Google Suite, Microsoft Office, and marketing automation tools

Benefits

• Opportunity to lead comprehensive regional marketing strategies
• Collaborative work environment with sales and marketing leaders
• Engagement in diverse marketing activities including events and campaigns
• Chance to influence national messaging based on regional insights
• Professional development opportunities in a dynamic industry

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.