Field Marketing Coordinator

Dental Care Alliance; Gaithersburg (MD); On-site; USD 58,000 - 62,000; Full time

Job summary

Dental Care Alliance is seeking a full-time Field Marketing Coordinator for the Greater Maryland area. You will develop and execute strategic B2B marketing plans to increase patient referrals and treatment completion through local networking and relationships with area dental offices and doctors.

You will plan and coordinate professional events, develop meaningful social media content and marketing materials, and launch targeted local grassroots initiatives aligned with the offices’ brands and

Qualifications

• Bachelor's degree in Marketing/Communications or related field.
• Strong written and verbal communication skills.
• Ability to travel frequently and manage multiple offices.

Responsibilities

• Promote offices and values as an enthusiastic advocate.
• Capture photos/videos for social media during office visits.
• Represent offices at events, trade shows, and other promotional activities.
• Collect feedback and provide market insights to the marketing team.

Skills

Relationship building

Content creation

Social media

Data analysis

Education

Bachelor's degree in Marketing/Communications

Tools

Microsoft Office

Job description

Overview

Dental Care Alliance is hiring a full-time Field Marketing Coordinator for the Greater Maryland area only. This person will develop and execute strategic B2B marketing plans to increase patient referrals and treatment completion through local networking and relationship building with area dental offices and doctors. Plan and coordinate professional events for key audiences, develop meaningful social media content and marketing materials. Launch targeted local grassroots marketing initiatives in line with the offices’ brands, professional image, and target audiences. Please note this position is NOT remote you will be working throughout our Dental Practices: The MD Field marketer will be representing the following practices: Maryland 57081 Greater Maryland Oral Surgery - Gaithersburg 57082 Greater Maryland Oral Surgery - Silver Spring Salary range for this role $58,000-$62,000

Responsibilities

• Promotion and Advocacy: Act as an enthusiastic advocate for the offices and its values.
• Content Creation: Go to offices and capture photos, videos, review for social media

posts that feature the practice. Distribute this content directly on the practice pages and/or submit to the Brand Manager.

• Events and Promotions: Represent the offices at events, trade shows, or other

promotional activities. Assist with giveaways and other marketing initiatives.

• Feedback and Insights: Collect feedback from office managers and relay it to the

marketing team. Provide insights into market trends, consumer preferences, and competitor activities in the markets you serve on a quarterly basis. Secret shop other practices.

• Social Media Collaboration: Identify influencers in the community and send back to the

brand team.

Qualifications

• Bachelors degree in Marketing/Communications or related field.
• Critical thinker with strong problem-solving and research proficiencies.
• Ability to comprehend and interpret competitor strategies and consumer behavior.
• Creative mind with superb written and verbal communication skills.
• Ability to build relationships through social skills and friendly disposition
• Ability to gather large amounts of data and convert it into meaningful analysis.
• Solid organizational skills and detail oriented.
• Experience in event coordination and planning.
• Ability to work under pressure and meet strict deadlines.
• Ability to simplify complex information into a user-friendly format.
• Proficiency in Microsoft Office with the capacity to learn and utilize other software

platforms to enhance our marketing efforts.

• Must have reliable transportation and be willing to travel frequently
• Ability to work outside normal business hours occasionally is required. Events may be held in evening hours or on weekends.