F&B Field Sales & Growth Specialist

PRI Technology; New York (NY); On-site; USD 83,000 - 94,000; Full time

Job summary

PRI Technology in New York City is seeking a Sales/Business Development professional for Midtown Manhattan to drive growth across the Greater New York territory. You will build distribution, execute promotions, and strengthen retail presence in the beverage/CPG sector.

The role requires 2+ years in beverage or consumer goods sales, experience with distributors/DSD, and strong relationship and communication skills. A valid driver's license and willingness to travel are required.

Qualifications

• 2+ years of experience in Beverage, Client, food service, or consumer packaged goods sales.
• Experience working with distributors, retailers, and/or DSD environments.
• Strong relationship-building and communication skills.
• Motivated self-starter with good organizational and time management abilities.
• Ability to work independently in a fast-paced environment.
• Entrepreneurial mindset with flexibility to adapt to changing priorities.
• Proficiency in Microsoft Office and basic sales reporting tools.
• Valid driver's license, reliable transportation, and auto insurance.

Responsibilities

• Drive sales growth and execution throughout the assigned Greater New York territory
• Build profitable volume through expanded distribution, merchandising excellence, and strong promotional execution
• Conduct route rides, crew drives, distributor market visits, and conduct influential accounts calls to strengthen retail execution and identify growth opportunities
• Secure new points of distribution, displays, secondary placements, cold box opportunities, and incremental shelf space
• Educate, motivate, and support distributor sales teams through scheduled trainings and regular market engagement
• Ensure flawless execution of promotional programs, including displays, planogram compliance, point-of-sale placement, and feature activity
• Analyze market trends, competitive activity, and sales performance to identify opportunities and recommend strategic actions
• Collaborate cross-functionally with marketing and leadership teams to support launches, demos, sampling initiatives, and local market activations
• Communicate market opportunities, execution updates, and challenges clearly and consistently to internal stakeholders
• Continuously prioritize territory focus based on retailer initiatives, seasonal opportunities, promotional calendars, and new product launches
• Represent the product and organization with professionalism, energy, and a growth-oriented mindset in the marketplace

Skills

Relationship-building

Communication

Time management

Self-motivated

Organizational skills

Sales aptitude

Independent work

Tools

MS Office Suite

Sales reporting tools

Job description

PRI Technology in New York City is seeking a Sales/Business Development professional for Midtown Manhattan to drive growth across the Greater New York territory. You will build distribution, execute promotions, and strengthen retail presence in the beverage/CPG sector.

The role requires 2+ years in beverage or consumer goods sales, experience with distributors/DSD, and strong relationship and communication skills. A valid driver's license and willingness to travel are required.