External Communications Lead — Hybrid & Brand Strategy

Airlines Reporting Corporation (ARC); Tampa (FL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

WorkFlex hybrid

Competitive benefits

Professional development opportunities

Job summary

Airlines Reporting Corporation (ARC) is seeking a Manager, External Communications to lead content and media strategies that strengthen ARC’s brand. You will oversee social media, media and marketing plans for new and existing solutions, aligning with corporate strategy to build awareness and drive revenue.

You will guide a team of communications professionals, partner with internal leaders, and measure success with data and qualitative feedback in a high-volume environment.

Qualifications

• Bachelor’s degree or equivalent in communications, marketing or related field.
• 6+ years of experience in strategic marketing; airline industry experience preferred.
• Knowledge of branding and marketing principles.
• Experience leading individuals and teams.
• Customer-focused with commitment to quality.
• Strong communication, leadership and conflict-resolution skills.
• Strategic, analytical and creative thinker with excellent organization.

Responsibilities

• Develop strategic marketing plans and KPIs for the ARC brand and solutions portfolios.
• Plan, develop and deliver content across brand channels using a shared calendar.
• Monitor, track and analyze marketing activities and report to stakeholders.
• Craft executive talking points and content for emails, social media, and video scripts.
• Build relationships with internal stakeholders, media and ARC partners.
• Supervise and mentor direct reports and project teams to execute plans.

Skills

Strategic marketing

Branding knowledge

Leadership

Customer-focused

Communication skills

Analytical thinking

Education

Bachelor's degree in communications, English, journalism, marketing, business or related field

Job description

Airlines Reporting Corporation (ARC) is seeking a Manager, External Communications to lead content and media strategies that strengthen ARC’s brand. You will oversee social media, media and marketing plans for new and existing solutions, aligning with corporate strategy to build awareness and drive revenue.

You will guide a team of communications professionals, partner with internal leaders, and measure success with data and qualitative feedback in a high-volume environment.