Experiential Marketing Program Lead

CVS Health; Chicago (IL); On-site; USD 66,000 - 159,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

Retirement savings options

Wellness programs

Job summary

CVS Health is seeking a Manager of Experiential Marketing to lead CMX experiential programs across CVS locations and relevant moments. You will partner with Sales, Merchandising, Legal, Finance and external agencies to drive measurable value for advertisers and CVS Health.

This role focuses on end‑to‑end program management, cross‑functional coordination, and building scalable, revenue‑driven experiences within a fast‑paced environment.

Qualifications

• Bachelor's degree required or equivalent experience.
• Minimum 5 years of experience in experiential or integrated marketing.
• Experience coordinating cross-functional stakeholders and agencies.
• Proven ability to manage program budgets and timelines.

Responsibilities

• Lead end-to-end execution of experiential programs from intake to post‑event reporting.
• Collaborate with Sales and senior leadership to shape integrated experiences that drive investment.
• Coordinate cross‑functional teams and external agencies to meet scope, timing and quality.
• Develop scalable offerings with playbooks, pricing guardrails and repeatable workflows.

Skills

Experiential marketing

Cross-functional collaboration

Budget management

Agency coordination

Education

Bachelor's degree in Marketing, Business, Communications, Advertising, or related field

Job description

CVS Health is seeking a Manager of Experiential Marketing to lead CMX experiential programs across CVS locations and relevant moments. You will partner with Sales, Merchandising, Legal, Finance and external agencies to drive measurable value for advertisers and CVS Health.

This role focuses on end‑to‑end program management, cross‑functional coordination, and building scalable, revenue‑driven experiences within a fast‑paced environment.