Executive Theme Park Marketing Leader

CIRCUIT OF THE AMERICAS LLC

Austin (TX)

On-site

USD 180,000 - 240,000

Full time

14 days+

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Job summary

Circuit of The Americas LLC seeks a Vice President of Theme Park Marketing to lead strategic marketing for a world-class entertainment portfolio in Austin, TX. This executive will drive attendance, revenue, and brand loyalty through innovative campaigns and data-driven insights.

The role requires 10+ years in executive marketing, MBA preferred, and a proven ability to guide large teams, manage multi-million dollar budgets, and collaborate across operations, sales, and entertainment to maximize

Qualifications

Executive-level marketing leadership and strategic oversight experience.
Experience in leading and mentoring large, multi-disciplinary teams.
Proven ability to translate data and metrics into actionable business decisions.
Track record of managing multi-million dollar budgets and campaigns.

Responsibilities

Develop and implement a comprehensive marketing strategy for the theme park portfolio.
Conduct market research to identify target audiences and optimize campaigns.
Set marketing goals aligned with park strategy and measure performance.
Oversee marketing initiatives for new attractions, products, services, events, and seasonal offerings.
Manage and optimize budgets across channels for ROI.
Lead and develop a high-performing marketing team and foster collaboration.