Executive Director, Experiential Creative Strategy

TH Experiential; New York (NY); Híbrido; USD 170.000 - 210.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual bonus

Healthcare

401(k) retirement plan

Generous PTO

Remote-friendly with hybrid options

Descripción de la vacante

TH Experiential is seeking a Director of Creative Strategy to lead strategic and conceptual development for cross-channel experiential campaigns. This hybrid strategist‑creative role sits on the Strategy & Creative team and reports to the Partner/CCO.

You will translate client goals into brand-relevant strategies, craft POVs for RFPs and pitches, and guide 360 campaigns across live events, digital, and social activations.

Formación

• 7–12 years in strategic or creative roles across experiential marketing or integrated marketing.
• Proven experience in campaign development from pitch through execution, including live events and digital experiences.
• Strong writing and narrative-building abilities that connect ideas to business goals.

Responsabilidades

• Translate client goals into brand-relevant, insight-driven creative strategies and experience frameworks.
• Own strategy and storytelling for RFPs, client pitches, and campaign development—crafting strong POVs.
• Lead 360 cross-channel marketing campaigns and activations across pop-ups, tours, events, and digital content.
• Attend intakes and outline strategy to win business, review with CCO, and guide proposal decks with final approval.
• Support active project development to ensure it meets the original vision and client expectations.

Conocimientos

Strategic thinking

Campaign development

Storytelling

360 marketing

Google Slides

Herramientas

Miro

Notion

Figma

Google Slides

Descripción del empleo

TH Experiential is seeking a Director of Creative Strategy to lead strategic and conceptual development for cross-channel experiential campaigns. This hybrid strategist‑creative role sits on the Strategy & Creative team and reports to the Partner/CCO.

You will translate client goals into brand-relevant strategies, craft POVs for RFPs and pitches, and guide 360 campaigns across live events, digital, and social activations.