Executive Brand Strategy Leader: Growth & Planning

OLIXIR New York; New York (NY); On-site; USD 160,000 - 230,000; Full time

Job summary

Olixir in New York is seeking a VP, Director of Strategic Planning to lead brand strategy for complex accounts, drive growth, and mentor a team.

You will manage client relationships, oversee disease-state and market research, and craft strategic storytelling and campaigns that resonate across channels.

This role requires 8+ years in brand strategy within an agency, proficiency with planning tools, and a collaborative leadership style to guide and develop talent.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field (preferred)
• 8+ years of brand strategy or market research experience in an agency setting (preferred)
• Proficiency in Microsoft Office, Teams, research tools (e.g., SERMO, Datamonitor), and social media platforms
• Excellent communication, strategic thinking, and analytical skills
• Ability to manage multiple projects, prioritize tasks, and meet deadlines
• Strong understanding of agency offerings, pharma marketing, and industry trends
• Expertise in brand strategy, promotional strategy, and AI platform utilization
• Curiosity, passion, and agility in a fast-paced environment
• Collaborative mindset with ability to build strong relationships
• Problem-solving, influence, and accountability skills to drive results

Responsibilities

• Lead strategic planning for multiple accounts, driving autonomy and proficiency.
• Execute expert-level understanding of disease state, indications, customer needs, and science.
• Develop and mentor junior team members on brand strategy deliverables.
• Provide market research expertise, driving insight mining and ideation.
• Utilize planning tools, ensuring proper use in positioning, insight generation, and creative brief writing.
• Lead new business development, immersion insight gathering, storytelling, and strategy development.
• Facilitate complex client workshops and brainstorming sessions.
• Supervise and mentor Directors and Associate Directors, fostering career growth.
• Manage talent development, hiring, staffing, and performance management.

Skills

Brand strategy

Client management

Strategic storytelling

Campaign development

Mentoring

Market research

Planning tools

AI platform utilization

Collaboration

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

Microsoft Office

Microsoft Teams

SERMO

Datamonitor

Social media platforms

Job description

Olixir in New York is seeking a VP, Director of Strategic Planning to lead brand strategy for complex accounts, drive growth, and mentor a team.

You will manage client relationships, oversee disease-state and market research, and craft strategic storytelling and campaigns that resonate across channels.

This role requires 8+ years in brand strategy within an agency, proficiency with planning tools, and a collaborative leadership style to guide and develop talent.