Events and Retail Manager- Houston

Andersen Corporation/Renewal by Andersen; Houston (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Vision, Dental, and Health Insurance

401K Program

HSA

FSA

Ramp‑up Bonus

Job summary

Renewal by Andersen in Houston, TX is seeking an Events & Retail Marketing Manager to lead a 20+ Brand Ambassador team and drive growth across event and retail channels. You will oversee talent development, coaching, budgets, and performance metrics while partnering with leadership to maximize lead generation and cost efficiency.

This role demands strategic thinking, strong communication, and hands-on marketing execution in a fast-paced environment, with a focus on customer experiences and brand

Qualifications

• 2–3 years in event management, retail management, canvassing management, sales management, or marketing management.
• Proven leadership and team development abilities.
• Strong communication and organizational skills.
• Ability to manage resources and priorities independently.

Responsibilities

• Recruit, hire, onboard, train, coach, and develop a 20+ Brand Ambassador team.
• Create a performance-driven culture with accountability and teamwork.
• Conduct coaching, shadowing, and in-field development sessions.
• Deliver in-office training and skill-building workshops.
• Manage payroll and other admin responsibilities.
• Track KPIs and report performance to leadership.
• Lead generation through event marketing, retail marketing and canvassing.

Skills

Strategic thinking

Project management

Attention to detail

Verbal & written communication

Resource management

Marketing activations evaluation

Marketing communications

Leadership

Analytical skills

MS Office / Excel

Job description

Renewal by Andersen | Houston, TX

Lead a High-Performing Team. Drive Growth. Make an Impact.

Renewal by Andersen of Houston is experiencing incredible growth, and we're looking for an exceptional leader to help fuel our continued success.

If you're passionate about building teams, developing talent, driving results, and creating memorable customer experiences, this is your opportunity to join an industry leader and make a lasting impact.

As the largest window and door manufacturer in North America, Renewal by Andersen has built a trusted reputation for premium products, outstanding customer experiences, and a people-first culture. Our award-winning Direct Marketing team is recognized nationally for excellence, innovation, and performance, and we're searching for a dynamic Events & Retail Marketing Manager to help take our success to the next level.

Your Opportunity

As the Events & Retail Marketing Manager, you'll lead one of the most important functions within our Non-Traditional Marketing Department by overseeing multiple lead generation channels and managing a team of 20+ Brand Ambassadors.

You'll be responsible for driving performance, developing talent, maximizing event and retail partnerships, and ensuring key business objectives and KPIs are consistently achieved.

This role combines leadership, strategy, recruiting, coaching, operations, and hands‑on marketing execution, making it an ideal opportunity for someone who thrives in a fast-paced, results-oriented environment.

What You'll Lead

Event Marketing Initiatives

Representing our brand through engaging activations at:

• Trade shows
• Festivals and fairs
• Sporting events
• Marquee events
• Community events

Retail Marketing Initiatives

Creating customer engagement opportunities at:

• Grocery stores
• Hardware stores
• Home décor retailers
• Other high‑traffic retail locations

Through these programs, you'll help generate qualified leads and schedule appointments for our Design Consultant team while optimizing performance and cost efficiency through our proven Direct Marketing methodology.

What You'll Do

Talent Development & Leadership

• Recruit, hire, onboard, train, coach, and develop a team of 20+ Brand Ambassadors
• Create a culture focused on performance, teamwork, accountability, and success
• Conduct in‑field coaching, shadowing, and performance development sessions
• Deliver in‑office training and skill‑building workshops
• Motivate team members to consistently exceed expectations

Operational Excellence

• Manage payroll and other administrative responsibilities
• Track, monitor, and report key performance indicators (KPIs)
• Collaborate with leadership and Direct Marketing management teams
• Schedule and lead weekly and bi‑weekly team meetings
• Ensure compliance with company policies and operational guidelines

Business Performance

• Meet and exceed departmental goals and performance metrics
• Manage budgets and understand performance‑to‑cost relationships
• Analyze results from event, retail, and canvassing activations
• Identify opportunities for continuous improvement and growth

Brand Representation

• Serve as a visible leader and ambassador for Renewal by Andersen
• Maintain an exceptional professional image
• Lead by example through integrity, work ethic, teamwork, and professionalism
• Build strong relationships with event coordinators, retail partners, and store managers

Lead Generation

• Generate leads and schedule appointments through:
  • Event marketing
  • Retail marketing
  • Canvassing activities

What We're Looking For

Required Experience

• 2-3 years of experience in one or more of the following:
  • Event management
  • Retail management
  • Canvassing management
  • Sales management
  • Marketing management

Skills & Qualifications

• Strategic thinker with strong project management capabilities
• Excellent attention to detail
• Strong verbal and written communication skills
• Ability to independently manage resources and priorities
• Experience evaluating performance and effectiveness of marketing activations
• Understanding of marketing communications, advertising, and sales promotions
• Proven leadership and team development abilities
• Strong analytical and problem‑solving skills
• Proficiency with Microsoft Office applications, particularly reports and spreadsheets

Success Traits

The ideal candidate is:

• Results‑Oriented
• Dynamic and Energetic
• Customer Focused
• Business Savvy
• Creative and Innovative
• Confident and Influential
• Organized and Detail‑Oriented
• Strong at Problem Solving
• Skilled in Assessment and Evaluation
• Proven in Sales Performance
• Exceptional in Building Relationships

Why Join Renewal by Andersen?

At Renewal by Andersen, you'll have the opportunity to lead a high‑impact team, develop future talent, and contribute directly to the continued growth of an industry‑leading brand. You'll join a culture built on teamwork, positivity, innovation, and achievement while helping homeowners improve one of their most important investments: their home.

$70,000 - $100,000 a year

Benefits:

• Vision, Dental, and Health Insurance
• 401K Program
• HSA
• FSA
• Ramp‑up Bonus

By applying to this job, I agree that I may be contacted at the number submitted, including by autodialed calls and texts, for informational and all other purposes by Renewal by Andersen, and its affiliated companies (collectively, “RbA”).