Enterprise Product Marketing Manager — Construction Tech

Fieldwire by Hilti; San Francisco (CA); Hybrid; USD 130,000 - 160,000; Full time

Benefits offered by this job

Bonus potential up to 30%

Job summary

Fieldwire by Hilti is seeking a global Product Marketing Manager in San Francisco, hybrid. You will craft positioning and go-to-market strategies, enable sales teams, and lead thought leadership across construction tech, AI, BIM, and field productivity sectors.

You should bring 3-5+ years in enterprise SaaS marketing, strong executive communication, and a demonstrated track record of launching products in enterprise markets within a fast-paced, collaborative environment.

Qualifications

• 3-5+ years of experience in Product Marketing, Product Management, Solutions Marketing, or related roles.
• Bachelor's degree required; MBA preferred.
• Experience marketing enterprise SaaS products.
• Construction technology experience strongly preferred (Field Management, Project Management, BIM, ERP, Scheduling, Document Management, AI, or related solutions).
• Demonstrated success launching products and driving adoption in enterprise markets.
• Strong executive communication and presentation skills.
• Ability to create compelling narratives for technical and business audiences.
• Experience supporting enterprise sales organizations.
• Comfortable working in a fast-paced, highly collaborative environment.

Responsibilities

• Lead global go-to-market strategy and execution for new product launches and platform initiatives.
• Develop messaging and value propositions for enterprise construction customers.
• Build launch plans to drive awareness, adoption, and revenue growth.
• Develop deep market intelligence in North American construction tech.
• Create sales presentations, battlecards, and training materials.
• Support enterprise sales through presentations, webinars, and campaigns.
• Develop compelling content across blogs, webinars, whitepapers, videos, and events.

Skills

Product marketing

Product management

Solutions marketing

Enterprise SaaS marketing

Executive communication

Storytelling

Sales enablement support

Education

Bachelor's degree

MBA preferred

Job description

Fieldwire by Hilti is seeking a global Product Marketing Manager in San Francisco, hybrid. You will craft positioning and go-to-market strategies, enable sales teams, and lead thought leadership across construction tech, AI, BIM, and field productivity sectors.

You should bring 3-5+ years in enterprise SaaS marketing, strong executive communication, and a demonstrated track record of launching products in enterprise markets within a fast-paced, collaborative environment.