Enterprise AI Technical Product Marketing Manager

Meta; San Francisco (CA); On-site; USD 160,000 - 224,000; Full time

Job summary

Meta seeks a strategic marketer to drive go-to-market for enterprise AI products, aligning with CIOs/CTOs, developers, and architects. You will shape governance and procurement narratives, and translate platform capabilities into market value.

You will partner with product/engineering, develop developer enablement programs, and lead cross-functional efforts across global teams. Strong technical fluency and storytelling are required.

Qualifications

• Technical fluency to discuss APIs, integrations, and platform architecture.
• Experience understanding how enterprise technical stakeholders find, evaluate, and implement technology solutions.
• Track record collaborating with cross-functional teams to drive results.
• Ability to simplify complex technical concepts for varied audiences (product, engineering, sales, executives).
• Experience contributing at both strategic and tactical levels.
• Project and program management skills.

Responsibilities

• Develop and own audience strategy for enterprise technical stakeholders.
• Create technical content including demos, architecture overviews, whitepapers, security documentation, and competitive proof points.
• Build programs that support technical evaluation, including developer enablement, sandbox and POC frameworks, and self-serve onboarding paths.
• Craft narratives that explain Meta's AI platforms, models, and APIs credibly to technical audiences and executive decision makers.
• Partner with product and engineering to translate platform capabilities into market-facing value, and to feed audience insight back into the roadmap.
• Guide and partner with cross-functional teams, both global and regional, in developing sales collateral and technical marketing content.
• Conduct market and competitive research on enterprise AI platforms to identify positioning gaps and opportunities.

Skills

Audience strategy

Technical content

Developer enablement

Executive storytelling

Cross-functional leadership

Market research

APIs and integrations

Strategic/tactical contributions

Education

Engineering degree

Computer science degree

Tools

APIs

LLMs

AI platforms

Job description

Summary:

This role will help drive global go-to-market strategy and execution for Meta's enterprise AI products, including agent platforms, models, and APIs. Aligned to enterprise technical audiences, this role lives at the intersection of technical marketing, product, sales and client enablement.You will be responsible for understanding technical stakeholders across the buying committee, from CIOs and CTOs who make decisions to the developers and architects who run proofs of concept, and for knowing how each of them finds, evaluates, and implements AI solutions. You will help build Meta's point of view on enterprise AI and use that POV to shape our go-to-market approach and product roadmap.Technical fluency is a requirement. You must be able to hold a credible conversation with a developer about APIs, integration patterns, and model behavior, and then turn around and make the governance and business case to a CIO. You will be expected to have or rapidly develop working knowledge of market-leading AI platforms, model capabilities, and integration protocols.Cross-functional leadership, executive communications skills, ability to manage multiple concurrent projects, and comfort with ambiguity are musts. You will be expected to develop knowledge of how large enterprises evaluate and adopt AI, including build versus buy dynamics, AI governance and procurement processes, and the technical criteria that determine whether a platform clears evaluation.Direct experience with API-first products, developer platforms, or enterprise AI is preferred. The ideal candidate will also have a strong existing point of view on enterprise AI adoption and a track record of shipping technical content and programs, not just strategy.

Required Skills:

1. Develop and own audience strategy for enterprise technical stakeholders, including CIOs, CTOs, information security, architects, and developers

2. Create technical content including demos, architecture overviews, whitepapers, security documentation, and competitive proof points

3. Build programs that support technical evaluation, including developer enablement, sandbox and POC frameworks, and self-serve onboarding paths

4. Craft narratives that explain Meta's AI platforms, models, and APIs credibly to technical audiences and to executive decision makers

5. Partner with product and engineering to translate platform capabilities into market-facing value, and to feed audience insight back into the roadmap

6. Guide and partner with cross-functional teams, both global and regional, in developing sales collateral and technical marketing content
7. Conduct market and competitive research on enterprise AI platforms to identify positioning gaps and opportunities

Minimum Qualifications:

1. Technical fluency sufficient to speak credibly with developers about APIs, integrations, and platform architecture
2. Demonstrated understanding of how enterprise technical stakeholders find, evaluate, and implement technology solutions
3. Track record of collaborating with cross-functional/cross-org teams to drive results
4. Experience simplifying complex technical concepts and communicating effectively with different audiences (e.g. product, engineering, sales, executives, customers)
5. Experience contributing at both strategic and tactical levels
6. Project and program management skills

Preferred Qualifications:

1. Familiarity with enterprise AI governance, compliance requirements, and procurement processes
2. Engineering, computer science, or technical background
3. Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
4. Experience with AI agent platforms, LLMs, or conversational AI products
5. Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
6. Experience building developer enablement programs, POC frameworks, or technical documentation strategy
7. Data analytics skills
8. Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

Public Compensation:

$160,000/year to $224,000/year + bonus + equity + benefits

Industry:

Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affi… We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [e-mail].