Enrollment & Brand Engagement Manager

Pasadena Christian School, Inc; Pasadena (CA); On-site; USD 62,000 - 83,000; Full time

Job summary

Pasadena Christian School seeks an Admissions, Marketing, and Engagement Manager to design, implement, maintain, and assess recruitment, enrollment, retention, brand identity, and communications across PCS constituents.

The role requires interaction on- and off-campus with school directors, families, and community partners; the ideal candidate will have a marketing background, Christian school experience, and strong leadership to grow enrollment and strengthen PCS's mission.

Qualifications

• Bachelor’s degree in Marketing, Business Management, Communications, or related field.
• 3+ years’ experience in admissions, marketing, or related field, preferably in an independent school or nonprofit setting.
• Proven success in developing and executing enrollment or marketing strategies.
• Outstanding interpersonal, written, and verbal communication skills.
• Strong leadership and team management experience.
• Proficiency with CRM systems, email marketing platforms, and social media tools.

Responsibilities

• Design, implement, maintain, and assess recruitment, enrollment, retention, brand/identity, and communications efforts.
• Lead and manage all phases of the admissions process from inquiry through enrollment.
• Develop and execute a comprehensive marketing and communications plan to enhance visibility and enrollment.
• Oversee print and digital marketing materials, newsletters, videos, and website content.
• Coordinate admissions events such as open houses, campus tours, interviews, and orientation.

Skills

Excellent interpersonal skills

Excellent organizational skills

Strong analytical and problem-solving

Excellent written and verbal

Positive Junior High atmosphere

Presentations to groups

Education

Bachelor’s degree in Marketing, Business Management, Communications, or related field

3+ years’ experience in admissions, marketing, or related field

Proven success in enrollment/marketing strategies

Outstanding interpersonal, written, verbal communication

Leadership and team management experience

CRM, email marketing, social media tools proficiency

Tools

CRM systems

Email marketing platforms

Social media tools

Google Workspace

Microsoft Office

Job description

Pasadena Christian School seeks an Admissions, Marketing, and Engagement Manager to design, implement, maintain, and assess recruitment, enrollment, retention, brand identity, and communications across PCS constituents.

The role requires interaction on- and off-campus with school directors, families, and community partners; the ideal candidate will have a marketing background, Christian school experience, and strong leadership to grow enrollment and strengthen PCS's mission.