Engagement Systems Lead — CRM & Alumni Platforms

University of Pennsylvania; United States; On-site; USD 73,000 - 90,000; Full time

Job summary

University of Pennsylvania seeks an Associate Director of Engagement Systems to oversee the administration and optimization of its DAR engagement technology ecosystem. You will drive platform operations, governance, and cross‑functional collaboration with ISC partners, Salesforce admins, vendors, and developers.

You’ll support platforms such as Marketing Cloud, Experience Cloud, and NPSP, ensuring scalable, accessible, and secure digital experiences for alumni, volunteers, mentoring, events, and

Qualifications

• Bachelor of Science and 2–3 years of experience or equivalent combination of education and experience is required.
• 3–5 years of professional experience in CRM administration, engagement technology, digital platforms, marketing technology, advancement services, or related operational roles.
• Experience supporting or administering Salesforce platforms, including Experience Cloud, Marketing Cloud, Nonprofit Success Pack (NPSP), or related CRM technologies preferred.
• Familiarity with constituent engagement platforms, alumni community technologies, volunteer management systems, mentoring platforms, event technologies, or digital engagement applications.
• Experience coordinating technology projects, system enhancements, testing, deployments, or cross-functional operational initiatives.
• Understanding of platform governance, data privacy, accessibility standards, user support, and operational documentation practices.
• Demonstrated ability to collaborate effectively with technical teams, vendors, and non-technical stakeholders.
• Strong organizational, analytical, and problem-solving skills with attention to detail and the ability to manage multiple priorities.
• Excellent written and verbal communication skills, including the ability to prepare documentation, training materials, and operational communications.
• Experience working in higher education, nonprofit advancement, alumni relations, or fundraising environments preferred.
• Commitment to fostering an inclusive, collaborative, and service-oriented work environment.

Responsibilities

• Platform Operations & Digital Experience: Manage day-to-day administration, maintenance, optimization, and continuous improvement of DAR’s constituent engagement platforms and digital experiences.
• Integrations, Governance & Compliance: Support operational integration workflows and data coordination between engagement systems, CRM platforms, marketing technologies, and other University systems.
• Project Coordination & Stakeholder Collaboration: Coordinate engagement technology initiatives, including platform enhancements, migrations, integrations, and digital experience projects.
• Support testing, change management, communication, and adoption efforts related to platform updates and new engagement capabilities.

Skills

CRM administration

engagement technology

digital platforms

marketing technology

advancement services

project coordination

governance

data privacy

accessibility standards

documentation

training materials

stakeholder collaboration

communication

organizational skills

cross-functional collaboration

Education

Bachelor of Science

Tools

Salesforce

Experience Cloud

Marketing Cloud

Nonprofit Success Pack (NPSP)

Job description

University of Pennsylvania seeks an Associate Director of Engagement Systems to oversee the administration and optimization of its DAR engagement technology ecosystem. You will drive platform operations, governance, and cross‑functional collaboration with ISC partners, Salesforce admins, vendors, and developers.

You’ll support platforms such as Marketing Cloud, Experience Cloud, and NPSP, ensuring scalable, accessible, and secure digital experiences for alumni, volunteers, mentoring, events, and