Engagement-Driven Local Content Producer

Nexstar Media Group Inc.; Ghent (WV); On-site; USD 48,000 - 64,000; Full time

Job summary

Nexstar Media Group is seeking a digital content journalist to update local websites, curate high-performing content, and craft homepage layouts driven by data. You will report on a range of stories, optimize headlines, and grow a loyal local audience while stewarding the Nexstar brand.

You will collaborate with newsroom staff, learn new technologies quickly, and adapt to nights/weekends shifts. Strong analytics, SEO, and storytelling skills are essential for success.

Qualifications

• 2 years of experience in digital content and journalism.
• Researching, interviewing, and writing original news articles.
• Clever headline writer that gets readers to click.
• Strong multi-tasking abilities.
• Organized, technical problem solver and quick decision maker.
• Knowledge of SEO best practices and AP Style.
• Excellent interpersonal skills and teamwork.
• Ability to learn new technology quickly.
• Strong communicator.
• Some schedule flexibility (nights, weekends).
• Meets measurements of success.
• Knowledge of Google Analytics; Chartbeat a plus.
• Proficiency in MS Office; HTML, CSS and Photoshop a plus.

Responsibilities

• Monitor all forms of media and report breaking news quickly to grow engagement and local traffic.
• Excellent at writing headlines that grow audience and engagement.
• Prioritize packaging content to grow page views per visitor and time on site using headlines and metrics.
• Curate and promote a steady stream of content to generate engagement and repeat site visits.
• Tell stories through short videos and great photos.
• Evaluate website traffic trends to guide daily and long-term content needs.
• Build positive relationships with newsroom staff and management and collaborate on enterprise content.
• Promote and distribute news content on social media.

Skills

News writing

SEO best practices

AP Style

Google Analytics

Chartbeat

MS Office

HTML

CSS

Photoshop

Teamwork

Interpersonal skills

Communication

Tools

Google Analytics

Chartbeat

MS Office

HTML

CSS

Photoshop

Job description

Nexstar Media Group is seeking a digital content journalist to update local websites, curate high-performing content, and craft homepage layouts driven by data. You will report on a range of stories, optimize headlines, and grow a loyal local audience while stewarding the Nexstar brand.

You will collaborate with newsroom staff, learn new technologies quickly, and adapt to nights/weekends shifts. Strong analytics, SEO, and storytelling skills are essential for success.