Employer Brand & EVP Strategy Lead

Trinity Life Sciences; United States; Remote; USD 108,000 - 162,000; Full time

Job summary

Trinity Life Sciences is seeking a Manager, Employer Brand Communications in the United States to lead the content strategy for the employer brand and EVP communications, shaping how the company’s employee experience, culture and impact are told across external channels.

You will partner with Talent Acquisition, HR, Corporate Communications, Marketing and business leaders to define strategy, measures of success and to lead execution, driving awareness, engagement and the ability to attract top

Responsibilities

• Develop and lead Trinity’s employer brand and EVP content strategy.
• Partner with Talent Acquisition, HR and business leaders to translate insights into strategic communications and campaigns that support talent acquisition goals.
• Monitor employer brand and talent market trends to inform strategy and differentiation.
• Lead employee storytelling through profiles, videos, blogs, social media and other formats; collaborate with Creative/Design for assets.
• Own and optimize Trinity’s employer brand presence across external channels and platforms (LinkedIn, Glassdoor, Indeed, Handshake, Punchbowl, Careers pages).
• Build employee advocacy and reputation programs with reviews, awards and recognition across PR, social and internal channels.
• Develop and execute organic and paid campaigns across social and digital channels with SEO best practices; manage budget and partnerships.
• Establish and manage a measurement framework to evaluate brand performance and impact.

Job description

Trinity Life Sciences is seeking a Manager, Employer Brand Communications in the United States to lead the content strategy for the employer brand and EVP communications, shaping how the company’s employee experience, culture and impact are told across external channels.

You will partner with Talent Acquisition, HR, Corporate Communications, Marketing and business leaders to define strategy, measures of success and to lead execution, driving awareness, engagement and the ability to attract top