Emerging Markets Field Marketing Lead

Inspire

Alabama

On-site

USD 80,000 - 110,000

Full time

5 days ago
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Job summary

Inspire is seeking a Regional Marketing Manager to act as the franchisee partner and regional spokesperson for national marketing plans with local implications. You will build strong relationships with franchisees, spend time in the field, and support marketing program execution, PR, and local store marketing tools across designated regions.

Ideal candidates have 3+ years in marketing or Dunkin' operations, a strong ability to manage multiple projects, and excellent written and verbal

Qualifications

  • High School Diploma or GED is required; a Bachelor degree is preferred.
  • 3+ years in marketing, promotional agencies, brand management, or Dunkin' operations.
  • Experience working in a franchisee model with strong communication skills.

Responsibilities

  • Be the expert on regional/local market dynamics and opportunities for franchisees.
  • Maintain strong franchisee relationships with marketing leadership in designated region.
  • Act as boots-on-the-ground support for key market moments including program execution and PR.
  • Attend franchisee meetings and assist in preparing meeting materials and presentations.
  • Champion Local Store Marketing tools and drive annual regional marketing plans.
  • Collaborate with national plans and identify regional media opportunities.

Skills

Franchisee relationships
Market dynamics
Multi-unit marketing
Travel coordination

Education

High School Diploma or GED
Bachelor degree in Business/Marketing/Operations/Hospitality

Tools

Pricing Portal

Job description

Inspire is seeking a Regional Marketing Manager to act as the franchisee partner and regional spokesperson for national marketing plans with local implications. You will build strong relationships with franchisees, spend time in the field, and support marketing program execution, PR, and local store marketing tools across designated regions.

Ideal candidates have 3+ years in marketing or Dunkin' operations, a strong ability to manage multiple projects, and excellent written and verbal

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