EMEA ICE Marketing Lead

Johnson & Johnson Co.; United States; Remote; USD 110,000 - 160,000; Full time

Benefits offered by this job

Annual bonus

Vacation days

Parental leave

Well-being programs

Health insurance

Job summary

Johnson & Johnson seeks an experienced EMEA ICE Marketing Manager to translate regional ICE strategy into coordinated campaigns across EMEA. You will manage the digital ecosystem, website content, email, paid media and events, ensuring alignment with country teams and global partners.

The role requires 5+ years in marketing with digital campaign execution, cross-country collaboration and strong analytics. Travel within EMEA is expected. Benefits and a performance-based bonus are offered.

Qualifications

• Masters degree in marketing, business, communications or related field.
• 5+ years of progressive marketing experience with digital campaigns.
• Experience managing websites, email campaigns, paid media and search advertising.
• Budget management, agency coordination and dashboards for performance.
• Strong analytical skills and English fluency in a matrixed, multicultural environment.

Responsibilities

• Translate regional ICE strategy into coordinated, measurable campaigns across EMEA.
• Manage ICE website content, landing pages, analytics and review processes.
• Plan and execute integrated advertising, email, search and digital campaigns.
• Coordinate calendars across EMEA and enable country-level adaptation.
• Partner with country marketing teams to define priorities and measures of success.
• Allocate campaign budgets, monitor spend and ROI; oversee agencies and vendors.
• Provide marketing oversight for priority events and congresses with reporting.
• Develop sales-facing toolkits and activation guides with Sales Enablement.

Skills

Digital marketing

Campaign management

Cross-country collaboration

Web analytics

CRM & marketing automation

Email campaigns

Paid media & search

Data-driven optimization

English fluency

Education

Master's degree in marketing

Tools

CRM integration

SEO tools

Web analytics dashboards

Marketing automation platforms

Job description

Johnson & Johnson seeks an experienced EMEA ICE Marketing Manager to translate regional ICE strategy into coordinated campaigns across EMEA. You will manage the digital ecosystem, website content, email, paid media and events, ensuring alignment with country teams and global partners.

The role requires 5+ years in marketing with digital campaign execution, cross-country collaboration and strong analytics. Travel within EMEA is expected. Benefits and a performance-based bonus are offered.