Email Marketing Strategist

MySource Digital Marketing; Kalispell (MT); On-site; USD 60,000 - 80,000; Full time

Job summary

MySource Digital Marketing in Kalispell, Montana, is seeking an Email Marketing Strategist to develop email programs that nurture leads and drive revenue. This role involves planning campaigns, optimizing performance, and maximizing email ROI.

The ideal candidate will have at least 5 years of email marketing experience and expertise in strategic thinking and analysis. Join our dynamic team and leverage the latest in email technology while collaborating with diverse clients.

Qualifications

• 5+ years of email marketing experience.
• Experience with major ESPs.
• Strong analytical skills for performance optimization.

Responsibilities

• Develop email marketing strategies to nurture leads.
• Plan campaign calendars and sequences.
• Analyze performance and optimize email strategies.

Skills

Email marketing experience

A/B testing expertise

Analytical skills

Segmentation strategy knowledge

Job description

As our Email Marketing Strategist, you will develop email programs that nurture leads and drive revenue. You’ll plan campaigns, optimize performance, and maximize email ROI. This role requires strategic thinking and email expertise. 

Responsibilities

• Develop email marketing strategies
• Plan campaign calendars and sequences
• Analyze performance and optimize
• Lead client email discussions
• Stay current on email trends

Required Qualifications

• 5+ years of email marketing experience
• Experience with major ESPs
• Strong analytical skills
• A/B testing expertise
• Segmentation strategy knowledge

Preferred Qualifications

• Marketing automation certification
• CRM integration experience
• E-commerce email experience
• B2B email marketing experience
• Deliverability expertise

Benefits

• Drive measurable email ROI
• Lead strategy for diverse clients
• Work with latest email tech
• Continuous optimization