Email Marketing Specialist, Home Services (In-Office CA)

Champions Group Holdings; Brea (CA); On-site; USD 75,000 - 85,000; Full time

Benefits offered by this job

Life Insurance & Supplemental Benefits

401(k) with Company Match

Paid Vacation & Holidays

Job summary

Champions Group Holdings in California is seeking an Email Marketing Specialist to craft engaging campaigns that nurture homeowners, drive service bookings, and support growth across HVAC, plumbing, and electrical services.

You will write, build, and optimize email programs, segment audiences, run A/B tests, monitor performance metrics, and collaborate with marketing and operations to ensure brand consistency and customer relevance.

Qualifications

• Experience in email marketing, digital marketing, CRM marketing, or a related field.
• Strong writing, editing, and communication skills to create clear, persuasive content.
• Hands-on experience with email marketing platforms and campaign management tools.
• Understanding of audience segmentation, marketing automation, A/B testing, and campaign analytics.
• Analytical mindset with ability to translate performance data into improvements.
• Strong organizational skills and ability to manage multiple campaigns and deadlines.

Responsibilities

• Create Engaging Campaigns: Develop, write, build, and launch compelling email campaigns that educate, engage, and motivate homeowners to take action.
• Nurture Leads: Build targeted communications guiding prospective customers from interest to appointments and services.
• Drive Customer Engagement: Develop campaigns promoting seasonal maintenance, service offerings, and promotions.
• Personalize the Experience: Segment audiences and tailor messaging based on behavior, interests, and lifecycle stage.
• Optimize Performance: Monitor metrics, run A/B tests, and use data-driven insights to improve engagement and revenue.
• Build Automation: Create and maintain automated email journeys including follow-ups and retention campaigns.
• Collaborate Across Teams: Align campaigns with brand standards and customer needs with marketing and operations.

Skills

Email marketing

CRM marketing

Writing

Analytics

Campaign management

Tools

Email platforms

CRM tools

Job description

Champions Group Holdings in California is seeking an Email Marketing Specialist to craft engaging campaigns that nurture homeowners, drive service bookings, and support growth across HVAC, plumbing, and electrical services.

You will write, build, and optimize email programs, segment audiences, run A/B tests, monitor performance metrics, and collaborate with marketing and operations to ensure brand consistency and customer relevance.