Email Marketing Specialist (100% Remote)

Lensa; Bensenville (IL); Remote; USD 55,000 - 90,000; Full time

Job summary

A leading company is seeking an Email Marketing Specialist to develop targeted email campaigns for B2B audiences. This fully remote role involves strategy development, content optimization, and performance analysis, offering a competitive salary and benefits.

Benefits

Annual bonus

Benefits

Qualifications

• Minimum 3 years of email marketing experience, preferably B2B.
• Proficiency in Salesforce Marketing Cloud and marketing automation tools.

Responsibilities

• Develop and implement email marketing strategies aligned with business goals.
• Utilize Salesforce Marketing Cloud to create and optimize email content.

Skills

Communication

Analytical Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Salesforce Marketing Cloud

Job description

Email Marketing Specialist (100% Remote)

Join US Foods as an Email Marketing Specialist, responsible for developing and executing targeted email campaigns for our B2B audience. This fully remote role is open to candidates across the U.S. except Hawaii and U.S. territories.

Responsibilities

1. Develop and implement email marketing strategies aligned with business goals.
2. Utilize Salesforce Marketing Cloud to create and optimize email content and automation.
3. Coordinate with content creators for engaging email content.
4. Conduct A/B testing to improve campaign performance.
5. Create targeted email segments for personalized communication.
6. Manage automated workflows and drip campaigns.
7. Analyze campaign metrics and optimize accordingly.
8. Ensure compliance with email marketing laws (CAN-SPAM, GDPR).
9. Generate performance reports and share insights.
10. Stay updated on industry trends and technologies.
11. Perform other duties as assigned.

Qualifications

• Minimum 3 years of email marketing experience, preferably B2B.
• Proficiency in Salesforce Marketing Cloud and marketing automation tools.
• Strong communication and analytical skills.
• Bachelor’s degree in Marketing, Communications, or related field.

Preferred Skills

• Experience with HTML and CSS.
• Salesforce Marketing Cloud certification is a plus.

The role offers an annual bonus, benefits, and a salary range of $55,000 to $90,000 based on experience and location.

US Foods is an equal opportunity employer committed to diversity and inclusion. For more information, visit our benefits page and review our equal opportunity policies.