Email Marketing Manager: Luxury Auto Campaigns

Jackson Dawson; Plano (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

Toyota GR GT is a no-compromise supercar program, and Jackson Dawson runs the GR GT Concierge buyer program. Email must feel personal and premium as the car itself.

As Email Marketing Manager, you’ll own the GR GT buyer email channel from content creation and HTML coding to Mailchimp execution and campaign performance reporting. You’ll write powerful copy, develop responsive emails, and ensure deliverability and data-driven results.

Qualifications

• 5+ years of email marketing.
• Hands-on HTML and CSS email coding: table-based layouts, inline styles, responsive design.
• Strong copywriting with a portfolio of emails you wrote and built.
• Advanced Mailchimp skills, or deep experience with a similar platform such as Salesforce Marketing Cloud, Klaviyo or HubSpot, including automations and segmentation.

Responsibilities

• Write the Buyer Journey messages for all GR GT stages.
• Code responsive HTML emails from design comps.
• QA emails across clients, devices, and dark mode; ensure deliverability and tracking.
• Define data needs and sync Mailchimp with CRM.
• Manage approvals and deployment schedules across teams.

Skills

Email marketing

Campaign management

HTML/CSS

Copywriting

Mailchimp

Automation/Segmentation

CAN-SPAM

Analytics

Education

Bachelor's degree in Marketing, Communications, Journalism or related field

Tools

Salesforce Marketing Cloud

Klaviyo

HubSpot

Job description

Toyota GR GT is a no-compromise supercar program, and Jackson Dawson runs the GR GT Concierge buyer program. Email must feel personal and premium as the car itself.

As Email Marketing Manager, you’ll own the GR GT buyer email channel from content creation and HTML coding to Mailchimp execution and campaign performance reporting. You’ll write powerful copy, develop responsive emails, and ensure deliverability and data-driven results.