Email Marketing Associate: Lifecycle Campaigns for DTC

Versant; Englewood Cliffs (NJ); Presencial; USD 55 000 - 80 000; Tempo integral

Resumo da oferta

Versant Media is seeking an organized Associate Marketing Manager to join the Email Marketing team. You will execute campaigns for the DTC subscription business, supporting acquisition, onboarding, engagement, promotions, retention, and win-back initiatives.

You will manage details from setup through launch, ensuring reliable delivery across deadlines and stakeholders with strong QA and campaign optimization skills.

Qualificações

• 2–4 years of experience executing email marketing campaigns.
• Strong understanding of email campaign production, audience segmentation, personalization, journeys, deliverability, and metrics.
• Hands-on experience using an email service provider or CRM to build, QA, and deploy campaigns. Sailthru is a plus.

Responsabilidades

• Email Campaign Execution: Build, schedule, deploy, and monitor campaigns from intake to launch.
• Lifecycle Email Programs: Execute ad-hoc and automated journeys across the subscriber lifecycle.
• Email Builds & Templates: Create/maintain campaigns and templates in Sailthru or similar ESP.
• Quality Assurance: QA setup, audience, personalization, rendering, links, tracking, and scheduling.
• Promotional Email Campaigns: Execute seasonal/product/subscription campaigns with stakeholders.

Conhecimentos

Email marketing

Campaign management

Data analysis

Attention to detail

Project coordination

Communication

Ferramentas

Sailthru

Descrição da oferta de emprego

Versant Media is seeking an organized Associate Marketing Manager to join the Email Marketing team. You will execute campaigns for the DTC subscription business, supporting acquisition, onboarding, engagement, promotions, retention, and win-back initiatives.

You will manage details from setup through launch, ensuring reliable delivery across deadlines and stakeholders with strong QA and campaign optimization skills.