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PlanITROI LLC is seeking a founding SDR coach to build and lead an elite B2B SDR organization in Latin America. You will recruit, train, coach, and manage an all-remote team, reporting directly to the Founder & CEO, Chief Strategy Officer, and VP of Marketing.
This is a rare opportunity to design the playbook, establish standards, and drive an enterprise sales pipeline from day one. Expect cross-functional collaboration and a data-driven, AI-enabled approach to research and accountability.
Build Your Team. Coach Winners. Own the Results. You've built winning B2B SDR teams before. Now imagine building one your way, from day one. No inherited team. No broken SDR operation to repair. No outdated playbook you're forced to follow. At PlanITROI, you'll have the opportunity to recruit, build, coach, and lead an elite remote SDR team across Latin America, working directly with our Founder & CEO, Chief Strategy Officer, and VP of Marketing. We're looking for a coach who knows how to build winners. Someone with the competitive mindset of an athlete, the discipline of an exceptional sales manager, and the humility to keep learning. Someone who loves hiring talent, developing people, practicing the fundamentals, and watching teammates become more successful because of their coaching. If you've already developed a successful SDR team and know exactly how you'd build an even better one, we want to meet you.
PlanITROI has been serving enterprise organizations for more than 25 years. We work with major companies, including organizations with tens of thousands of employees, helping them recover value from technology throughout its lifecycle. Now we're building a dedicated B2B SDR organization in Latin America calling on global companies to expand those relationships and open doors to more of the world's largest enterprises. And you'll build it from the ground up. There are currently no SDRs at PlanITROI. You'll recruit your team, establish the coaching culture, develop the playbook, and create the operating discipline that turns prospecting into qualified enterprise opportunities. You can build your own elite team in Latin America or potentially bring an established team you've already developed. You won't be waiting six months to make an impact. We expect you to arrive with the training methods, systems, and processes needed to begin implementing your approach within the first 30 days. You'll have direct access to our executive leadership, the tools to manage the operation, and the opportunity to earn greater responsibility as your team succeeds.
You're the founding coach. You get to build your SDR organization, recruit A-players, establish standards, and create a culture where people genuinely want to win together. Work directly with the founder. You'll collaborate with PlanITROI's CEO, Chief Strategy Officer, and VP of Marketing. You'll have access to decision-makers without unnecessary layers of management slowing things down. Your coaching will matter every day. We're looking for a leader who loves the daily practice of sales. Role-plays, call reviews, objection handling, executive communication, and personal development are part of how your team wins. Take on an enterprise-level challenge. Your SDRs will prospect into companies with more than 10,000 employees, building relationships with IT and Procurement leaders. These are complex, consultative sales cycles that can last 12 months or longer. Build with modern technology. We're digital-first and AI-driven. You'll use Salesforce, Apollo, AI tools, and sales intelligence technology to improve research, productivity, execution, and accountability. Build a career, not just a team. You'll gain direct experience building an international SDR organization, with opportunities for increased responsibility based on demonstrated performance.
Your Mission Build and lead an elite B2B SDR organization that consistently creates qualified enterprise sales opportunities. Your team will know exactly which accounts they own, whom they're pursuing, what the next action is, and when it must happen. Your SDRs won't stop because someone didn't answer the phone, email or LinkedIn. They'll know how to research accounts, earn conversations, handle objections, develop relationships, and persist professionally through complex sales cycles. You'll be accountable for developing your people and delivering measurable results.
Recruit, Build & Coach Your Team
Own Prospecting & Enterprise Pipeline Development
Build the Systems That Drive Accountability
Partner Directly With Executive Leadership
You are a coach first and a manager second. You genuinely enjoy watching other people succeed. You're energized by finding raw talent, developing skills, and creating high-perf