EDM Marketing Campaign Lead

TAPP Film; United States; On-site; USD 68,000 - 85,000; Full time

Job summary

Insomniac is seeking a Marketing Campaign Specialist to drive integrated campaigns for branded shows and festivals. The role requires building 360 marketing efforts across digital, social, and on-site channels, working with executive producers, and aligning with artists and managers to meet audience engagement goals.

You will analyze ticketing data, site traffic, and social metrics to continuously optimize campaigns.

Qualifications

• 3+ years in marketing or music marketing.
• Detail-oriented in fast-paced environments.
• Deep knowledge of electronic music, artists, culture, and Insomniac brands.

Responsibilities

• Create and execute 360 marketing campaigns for shows and festivals.
• Lead teams across digital ads, social media, and on-site marketing.
• Collaborate with producers, artists managers and internal teams.
• Analyze weekly ticketing, site traffic, and engagement to adjust plans.
• Develop short-form video content for reels and TikTok.
• Manage budgets and contractor campaigns.
• Coordinate on-site marketing efforts and approvals.

Skills

House/tech house knowledge

Music marketing sensitivity

Trends in electronic music

Tools

Photoshop

HTML

Google Analytics

Job description

Insomniac is seeking a Marketing Campaign Specialist to drive integrated campaigns for branded shows and festivals. The role requires building 360 marketing efforts across digital, social, and on-site channels, working with executive producers, and aligning with artists and managers to meet audience engagement goals.

You will analyze ticketing data, site traffic, and social metrics to continuously optimize campaigns.